KOURTNEY Kardashian has shaded her sisters by claiming they tried to "push" her into launching her own business.
The reality star, 43, reflected on their sisterly dynamic during an appearance on The Today Show on Monday.
Kourtney appeared on the morning program to promote her new vitamin and supplement brand, Lemme.
Today host Hoda Kotb said to her: "Your sisters have had product lines and businesses but I feel like that wasn't your thing until now."
Kourtney replied: "I feel like when I look at old episodes [of Keeping Up With The Kardashians]… how they would try to push me and be like, 'What's your thing? Come on? What's your thing?'
"And I'd be like, 'Why do I have to have a thing? Can't I be a mom?' And I'm filming the show and that's like a full-time job."
The mother-of-three went on: "So I felt to me timing was everything.
"When it feels easy... I've been going through this rollercoaster [of creating Lemme] for like five years.
"It was finding the right partners who had the same beliefs as me.
"I'm also in a place where I feel really confident so I think, that helps with all the decision-making."
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Kourtney focused on raising her three children - Mason, 12, Penelope, 10, and Reign, seven - for many years while her sisters Kim, Khloe, Kylie and Kendall launched various different brands.
The Kardashians star created her wellness and lifestyle website, Poosh, in 2019.
Kourtney's latest comments about her family come amid theories that she is feuding with her siblings.
FAMILY FEUD?
Last month, Kourtney seemed to take a swipe at Kim's strict Instagram aesthetic.
She shared a screenshot of the most recent posts on her Instagram grid, which included photos with her husband Travis Barker and her kids.
The snaps didn't adhere to a specific color scheme, ranging from pink and green to white, blue, and black.
Kourtney's post seemed to be a subtle dig at Kim, who got caught out earlier this year photoshopping her niece Stormi just so she could fit the rigid "aesthetic" of her Instagram feed.
Earlier that month, Kourtney also appeared to slam Kim and Kylie for flying in private jets.
PRIVATE JET DRAMA
Both Kim and Kylie have repeatedly come under fire for traveling on their multimillion-dollar luxury planes.
Amid the backlash, Kourtney shared a photo of the commercial plane she was flying in while returning to LA from Cleveland with her family.
Days earlier, she said she was "obsessed" with "flying commercial".
Kourtney's business Poosh also recently announced its plans to launch a new skincare line - directly in competition with her Kim's SKKN and Kylie's Kylie Cosmetics.
She recently posted a promotion on her Instagram advertising her skincare line in collaboration with Alkaglam.
Rumblings of the sibling rivalry were fueled by Kourtney missing Kylie's lavish 25th birthday party on a giant yacht.
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The festivities included a special fireworks show, the opening of personalized presents, and plenty of liquor.
Kim took part in the drinking circle and downed a shot with the birthday girl before she ended up spitting her drink back into her glass.
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