KAYODE Damali is one of the 12 individuals fighting it out for Lord Sugar's investment on The Apprentice.
Here's the lowdown on the professional speaker dreaming of glory on the BBC series.
Who is Kayode Damali?
Kayode Damali is a professional speaker from Cheshire.
The 27-year-old delivers talks to inspire young people across the nation.
His name, Kayode, means "he who delivers joy" and he thinks his positive personality and natural likeability fits his name.
About himself, he said: "I'm not here to razzle-dazzle and hit you with buzzwords like 'I'm so motivated, passionate...' anyone can say those things and I'm not anyone, I'm Kayode Damali.
"If you're not your own biggest fan, who do you expect to be it for you?"
Kayode is also one of this year's The Apprentice candidates that will work to tackle Lord Sugar's challenges.
Who is on the show's board with Lord Sugar?
Lord Sugar needs "eyes and ears" on the ground during each week's tasks.
He used to be assisted by Nick Hewer and uber-shrewd Margaret Mountford.
But after legal aid Margaret left in 2009, West Ham CEO Karren Brady took over the role.
Then, in 2014, PR guru Nick left The Apprentice, and Claude Littner stepped in to replace him after years acting as one of the official interviewers during the CV round.
This year, Karren and Claude will both return to the show to spot who's not pulling their weight during the tasks.
More on the Apprentice
When is The Apprentice on BBC One?
The Apprentice is a hit BBC reality show, now going into its 14th series, featuring hour-long episodes.
Each series of the programme aims to find a new apprentice for billionaire business mogul and Amstrad founder Lord Alan Sugar, who's worth £1.4bn.
It aims to recreate the toughest of business environments and tasks for its set of contestants, but it is often very funny due to the incompetence and arrogance of the competitors.
It launched on BBC One on Wednesday, October 3 at 9pm and continues at the same time each week for 12 weeks.