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DANIEL Craig has shown his softer side by playing with puppies on the set of a new advert.

The James Bond star cuddled up to a bunch of adorable golden retrievers as he filmed a new commercial for a charity campaign.

 Daniel Craig is starring opposite more friendly co-stars in his latest project
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Daniel Craig is starring opposite more friendly co-stars in his latest projectCredit: Splash News

The 007 veteran couldn't keep the smile from his face as he got to know his latest co-stars on the set of the advert for charity platform .

He posed alongside Bond's trademark Aston Martin sports car - and a pile of puppies - during filming.

Daniel, 49, looked right at home as he cradled one of the little dogs in his arms.

 The actor couldn't resist giving the puppies a cuddle
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The actor couldn't resist giving the puppies a cuddleCredit: Splash News

The actor, best known for his role as the indestructible 007, even let the dogs lick his face as the cute creatures roamed around the set.

Daniel has teamed up with Ozame to give fans a once in a lifetime opportunity to meet the Skyfall actor at a secret luxury location.

They will also gets their hands on their own Bond-style Aston Martin, custom-designed by the star himself.

 Daniel was surrounded by adorable dogs on the set of the advert
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Daniel was surrounded by adorable dogs on the set of the advertCredit: Splash News

To get a chance to win the prize of a lifetime, fans must offer a donate to the charity fundraising organisation.

The money will go to the United Nations Mine Action service, which has named the actor as a patron.

In the clip, the suave star mentions his furry friends in a bid to persuade fans to hand over their cash.

 He is raising funds for the United Nations Mine Action service
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He is raising funds for the United Nations Mine Action serviceCredit: Splash News

He said: "When you have a grand prize of this magnitude, it can be difficult to quantify the value into dollars and cents.

"So let's break it down to something a bit more universal: puppies...

"The greatest value of this experience is the number of lives we can save by supporting the incredible work of the United Nations Mine Action service.

"And that's worth all the puppies in the world."

 

 

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