KATIE Price admitted jungle show I'm A Celebrity has gone "downhill" as she appeared to take a swipe at ITV.
The former glamour model said: "Now that channel doesn’t even want to know me for my own reality show but anyway, don’t worry about them..dig…dig."
Katie - who previously starred on her own reality programme with then husband Peter Andre - said the show needs a revamp.
Opening up about her experience with the TV channel, Katie said: "I feel me and the first husband were the first to do reality TV and now everyone copies.
"Now that [ITV] channel doesn’t even want to know me for my own reality show but anyway, don’t worry about them..dig…dig."
The star was joined by her sister on her podcast The Katie Price Show went onto say that her kids Junior and Princess are keen to appear on the programme.
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"I’m A Celebrity has to be the best reality show," she continued.
"Not because who I met, I have got beautiful kids out of it.
"Junior and Princess so want to do I’m A Celebrity, I just hope the show is around long enough for them because I think the show has gone downhill a bit personally because you just know what to expect."
She went on: "But that has to be the best show because you really are flown out into a little jungle, the challenges are real, you really do starve, and if you don’t get starved you really do have rice and beans.
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"It’s just a show that you’re sleeping in the middle of nowhere.
"It really is a unique experience, anyone who gets the opportunity to do the real jungle, the one in Wales wasn’t the same, being in the jungle is a real experience."
Katie appeared on the third series of the television show in 2004, and then again in 2009, where she left after a week after being voted to do every trial.
Sharing her regrets, Katie said: "The only reason I left the second time, was everyday the public was getting me to do challenges.
"I did them but people don’t realise that you only get two sets of clothes and once they’re wet, you can’t dry them, you have to wear them.
"I kept smelling of fish guts, it was awful and you’re wet and cold and I swore on my kids life that if the public vote me, then I’m walking.
"What happened...the public vote me and I had to stick to it.
"It was apparently an easy challenge and there were basically trying to keep me there.
"I think they were hinting that I was doing well but I walked. When I look back at the challenge, I wish I stayed and did it. Maybe there’s a third time lucky.