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THE FOUR FACTORS OF LUST

Sex and relationship expert Dr Pam Spurr reveals why stars keep falling victim to the famous Strictly curse

Our sex and relationship columnist Dr Pam Spurr regularly brings you must-know info for the bedroom and beyond. Follow Dr Pam on Twitter

Was I surprised to read the Sun Showbiz report that Daisy Lowe and her boyfriend have fallen victim to the Strictly curse? Not at all.

 Daisy Lowe is the latest Strictly star to fall victim to the notorious curse
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Daisy Lowe is the latest Strictly star to fall victim to the notorious curseCredit: PA:Press Association

As a psychologist and behaviour expert, I know that Strictly has the perfect recipe for relationship breakdown.

By its very nature, the massively popular show contains four "factors of lust": the intense preparation between dancers and celebrities, the heightened physicality, the sizzling costumes, plus the sensual —and sometimes outright sexy — music.

If there are already problems brewing at home, these’ll slink in like a tango. They’re a kiss of death for relationships.


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Lust Factor No1: The intensity between the dancer-celebrity pairs

 The Curse struck Georgia May Foote in 2015, when she dumped her boyfriend Sean Ward after coming runner-up with Giovanni Pernice
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The Curse struck Georgia May Foote in 2015, when she dumped her boyfriend Sean Ward after coming runner-up with Giovanni PerniceCredit: BBC

There’s hardly anything more demanding for television personalities then preparing to pull off a great dance on Strictly. Many have described it as incredibly intense.

Psychologically, they must dig deep. And they do so with their professional dance partner. It’s a powerful feeling, you’re in it together.

 

Lust Factor No2: The impact of heightened physical touch

 Rachel Riley ended her marriage after her stint on Strictly in 2013, and is now in a relationship with her dance partner Pasha Kovalev
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Rachel Riley ended her marriage after her stint on Strictly in 2013, and is now in a relationship with her dance partner Pasha KovalevCredit: BBC

Putting Ed Balls — the housewives’ favourite — aside, the dance routines often have riveting sensuality. The physicality is staggering. The couples must get to know each other’s bodies… intimately.

Such touching increases oxytocin production. This is the bonding hormone usually bonding romantic partners together. As Strictly couples "touch" their way around the dance floor, they create great waves of oxytocin.

Without even realising it, they bond at this deep emotional level.



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Lust Factor No3: The costumes shout 'sex'

 Ben Cohen left his wife Abby after competing with Kristina Rihanoff — and the couple now have a baby
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Ben Cohen left his wife Abby after competing with Kristina Rihanoff — and the couple now have a babyCredit: PA:Press Association

Let’s be honest, the costumes are all about sexiness. When getting up close and personal at rehearsals, between dances, and after the excitement of the show, they highlight each contestant's physical attributes.

The scorching hot designs showcase their breasts, waistlines, hips, bottoms and legs. Enough to make any red-blooded dance partner sit up and notice.

 

Lust Factor No4: The pulsating music

 The chemistry between Kara Tointon and Artem Chigvintsev helped them win the series in 2010
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The chemistry between Kara Tointon and Artem Chigvintsev helped them win the series in 2010Credit: PA:Press Association

The saying, if music be the food of love play on, didn’t come into being for no reason! From pulsating salsas to dramatic tangos, music is written for lovers.

Even when contestants are doing a fun jive, it still sets pulses racing. When you’re intensely physical with each other, wearing stunning outfits, and have that music making your blood pump, attraction — at some level — is almost guaranteed.

 

And the extra factor...

On top of these four factors of lust, we shouldn’t forget the personalities involved.

Many celebrities have a high need for attention. They climb to the top of the celebrity tree, driven by a desire for adoration.

So when they get their dance partner’s full attention it can satisfy that deep inner need.

It’s hardly surprising when they get home after a long day of intimate rehearsals, there’s nothing left for their actual partner.

 Celebs have a deep need for attention and adoration, and can find that need fulfilled by their dance partner
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Celebs have a deep need for attention and adoration, and can find that need fulfilled by their dance partnerCredit: OIC

They’ve had all that delicious attention during the day from their dance partner.

Add the sheer competitiveness each Strictly couple must feel — they’re in it together, driven to win together — it can undermine what a celebrity might feel for their real partner.

With their real partner, they have mundane day-to-day stresses and strains. But it’s excitement to the strains of music with their dance partner.

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