NAKED Attraction viewers were forced to do a double-take last night after spotting a celebrity lookalike on the show.
Usually it's the brave contestants' private parts that set tongues wagging, but last night it was a facial similarity that created a buzz.
One woman, who was stood in the blue box, reminded viewers of former Atomic Kitten singer Kerry Katona.
The bespectacled contestant had short blonde hair with pink highlights that was reminiscent of one of Kerry's former styles.
One viewer wrote: "Anyone else seeing a bit of Kerry Katona in blue?"
Another posted: "Blue looks like Kerry Katona."
Read more on Naked Attraction
Meanwhile student Josh, 24, who was tasked with picking a partner, shocked viewers when he revealed he has a belly button fetish.
The lad admitted to presenter Anna Richardson that he often gets belly button fluff - and admitted he finds it sexually attractive in a partner.
Pointing at one of his potential lovers, Anna asked: "Do you think you could collect the fluff in yellow's belly button?"
He replied: "If there was fluff... I'd be straight in there."
Most read in Showbiz
And that wasn't the only thing viewers were shocked at.
One said on Twitter: "How old this bloke meant to be 24... I am not sure all 24 year old men are like him."
Another said: "Josh is absolutely not 24! 34 yes but 24 not a chance!"
It comes days after a contestant was humiliated in a brutal snub.
Patrice joined host Anna to try and find her dream man.
She picked a guy called Dan and they ended up going on a date together and couldn't keep their hands off each other.
Read More on The Sun
But three weeks later things seemed a little awkward on camera when he didn't turn up for a reunion.
She said: "I've never been rejected or dealt with like this before. I felt like we had something but...I'm hoping to find love when it's ready to find me."