James Bond star Daniel Craig pokes fun at No Time To Die’s delayed release in cheeky Heineken advert

DANIEL Craig's James Bond pokes fun at No Time To Die's delayed release in a cheeky advert for Heineken.

The suave spy takes a long moment to enjoy a pint of lager, in a nod to 007 fans who have waited patiently for the film to hit cinemas.

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The James Bond star savours the taste and says "well worth the wait" in the short advert for the movie's drinks sponsor.

The film will finally be released in the UK on September 30 after more than a year of delays because of the Covid-19 pandemic.

It had been due to be released in April last year, but Eon, owners of the Bond franchise, and its distributors took delayed it for 18 months while other studios have released films on streaming services instead.

Analysis by The Times of all 24 official Bond films shows Craig has already secured the title for the most alcohol units consumed in the movies.

But it is the challenge to fill cinemas that is the closest to call.

Filmmakers are eagerly waiting to see if Craig can outperform Sean Connery at the box office by overtaking the Scotsman's inflation-adjusted record of $4.93 billion (£3.57 billion) over his six official Bond films in the 1960s and 1970s.

Craig is currently $1.28 billion short.

No Time To Die, featuring Craig in his fifth and final outing as 007, takes place after the capture of villain Ernst Stavro Blofeld, played by Christoph Waltz, with Bond no longer in active service.

The final trailer sees the pair come to face to face again, as Blofeld tells him: "Now your enemy is my enemy. How did that happen?"

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Bond replies: "Well, you live long enough..."

The trailer also shows Bond being visited by Felix Leiter (Jeffrey Wright) to call him back into action, as the CIA man tells him: "It's harder to tell the good from bad, villains from heroes, these days."

The action-packed offering further gives a look at Ana de Armas' character Paloma, who can be seen brandishing guns and kicking men in the face in a black evening gown after admonishing Bond for being late.

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