LOVE Island's Amber Gill and Greg O'Shea can charge £10,000 per Instagram post, and are set to earn £1 million, experts claim.
The duo, who coupled up after 12 days in the villa, were crowned this year's champions on the ITV2 show in a shock finale on Monday night, beating Tommy Fury and girlfriend Molly-Mae Hague to the hotspot.
After being crowned the winners the pair - who have confirmed they are official after posting a selfie in bed together on their return home - decided to split the £50,000 jackpot, but on top of this huge sum they will continue to earn another six-figure sum each over the next 12 months as fashion firms, cosmetic suppliers and food and drink companies clamour for them to promote their wares.
But other contestants who left the contest in the earlier rounds will be lucky to bag £200 a plug from firms, one industry expert said.
Speaking exclusively to The Sun Online, the source said: "They will have a golden 12 months and the aim will be for them to make more than a £1 million each in that time.
“If they don’t break the £1 million mark then they are being badly advised. They should be picking up £10,000 per post because once the new series comes around that figure will drop to £1,000 or even less."
The insider continued: "And as for the people who were booted out early, if they’ve only got a few a couple of thousand followers on Insta then they are looking at £200 or £300 a post – or even just some free stuff and no payment."
Amber is tipped to bag her own £250,000 clothing line deal this week.
Another expert added: "Amber is the stand-out star of the series.
"She'll sign a £250,000 clothing line deal within the week. After that she'll have hair and make up brands banging down her door wanting her to be their new face."
They continued: "Amber is a strong, independent woman and represents everything that big brand companies are looking for right now.
"She will definitely be a millionaire within six months.
"With Greg it's harder to tell as he's so new onto the scene, but if he sticks with Amber he will reap the rewards and make a fortune."
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Amber described her time in the villa over the last two months as a "roller-coaster".
She was coupled up with Michael Griffiths, who had his head turned by Joanna Chimonides when Amber left for Casa Amor.
The Queen of the villa confessed she still had feelings for the firefighter, who snubbed her affection until Joanna was booted out of the villa and made a U-turn and admitted he still liked Amber.
But along came her Prince Charming, Greg, and the pair had an "instant connection", which saw Amber couple up with the rugby player sending Michael home, and just weeks later they won the fifth series.
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