Holly Willoughby stuns in pink striped pyjamas as she launches home collection with Dunelm

HOLLY Willoughby earns her stripes as a designer as she launched her new range with Dunelm.

The Dancing On Ice host, 43, wore pink and white pyjamas while talking about her home collection, which features everything from wallpaper and curtains to cushions and bedding.

Holly, who also posed in a jumper and jeans to show off one of her duvet covers, said: “The new collection I have been working on with Dunelm aims to bring nature into the home – creating a calming atmosphere.

“The soft, natural tones are inspired by the world around us, and I’m really excited to be releasing a collection that people can add to their homes to truly unwind and feel at peace.”

The TV star's new business venture comes after winning a planning row to extend her new £8million pad with a gym and cinema room.

Holly has been given the green light to add the leisure facilities to the new home in the South East which she shares with husband Dan Baldwin, 50, and their three kids.

Back in November, The Sun exclusively told how former This Morning anchor Holly had plans to renovate her fresh mansion after she moved out of her former £3million London abode.

She re-located from their former home in the capital and has upped sticks to a new luxury property where security has been bolstered.

The couple bought the six-bed in July - with The Sun exclusively revealing at the time they did not need a mortgage, as they paid in cash.

Land Registry documents for new purchases in the South East showed they bought it during the summer, but mention no charge from lenders.

Yet recent planning documents detailed the broadcaster's desire to create an extension and link an outbuilding to the main home.

But there was a slight sticking point when Holly needed to apply for planning permission to add more space to the six-bed pad.

Holly ended her 14-year stint on ITV’s This Morning in October 2023.

As well as Dancing On Ice, which kicked off this month, Holly will return to screens this year as host of Netflix competition show Celebrity Bear Hunt, also featuring Bear Grylls.