ALL OR NOTHING

Love Island All Stars rich list reveals TWO millionaire celebs & ‘fat-shamed’ icon who had last laugh with 5-figure deal

One star's business upset ended up costing his own brother hundreds of thousands of pounds

WITH the full line-up for Love Island All Stars finally announced, fans are looking forward to seeing some of their favourite lovebirds hit our screens once again.

With controversial characters making a return to the villa - and even one who's MARRIED - it's set to be a fiery few weeks down in South Africa.

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A familiar set of faces are set to enter the villa for Love Island All Stars 2025Credit: ITV
Cast members such have Kaz Crossley have earned hundreds of thousands thanks to the fame Love Island brought themCredit: Instagram/@kazcrossley
Curtis and his brother AJ have recently launched investment app FintCredit: Instagram/@fint_invest

Plenty of former Islanders have gone on to secure mega-bucks brand deals and lasting fame with appearances on other TV shows such as Celebrity Big Brother.

Some, however, might end up a bit green-eyed once they hear what their fellow stars have been earning since leaving the villa.

We take a look at the fortunes and financial upsets of everyone hoping to find love once again - as well as their Instagram earnings and the net worth of this year's biggest stars.

Curtis Pritchard

Net worth: £400k

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Insta earnings: £1.8k-2.7k per post

It’s six years since Curtis was looking for love on the island, where he was first coupled up with Amy Hart - only to leave with Irish bombshell Maura Higgins.

The dancer is reported to be worth a comfortable £400,000, thanks to lucrative branding deals and TV appearances - even once splashing out on a £4,000 bottle of limited-edition whiskey. 

A lifelong ballroom and Latin dancer, Curtis worked as a professional dancer on Ireland’s Dancing With The Stars - though he revealed he was struggling for cash when he first started out.

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“I had to borrow money from the other dancer to survive, until that first pay cheque came in,” the 29-year-old revealed to the i.

He added: “Love Island kicked off everything. Because I got fat shamed on the show, I got a really lucrative 12-month contract, under six figures, with Weight Watchers.”

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Curtis teamed up with brother AJ to be guest choreographers on hit show RuPaul’s Drag Race UK, and became the receptionist for The Greatest Dancer. In 2024, they launched Fint, a new investment app that the brothers have been working on for the last two years.

Curtis also revealed he once invested a couple of thousand pounds into crypto - though called it his worst investment after things didn’t quite work to plan.

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Elma Pazar

Insta earnings: £1.1k-1.7k per post

Elma Pazar will once again be looking for love in the villaCredit: ITV
While working as a lash technician, Elma also became a regular on TOWIECredit: ITV
Coronavirus restrictions left Elma's beauty business in troubleCredit: Instagram
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Essex-based lash technician Elma first shot to fame on the fifth series of Love Island, entering the villa alongside Maura Higgins.

And she’s faced a number of financial ups and downs in the years since - though she’s still managed to bring in some cash thanks to her 434,000 Instagram followers.

Elma returned to our screens in 2022, joining the cast of TOWIE, once again putting her in the limelight and boosting her profile in the eyes of brands.

But Coronavirus restrictions saw her business plunged into trouble - and was left without an income as she was unable to qualify for furlough benefits.

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It even prompted her to put out a jokey message to her fans asking them for cash.

Elma posted: “If anyone wants to donate to my bank account to cheer me up, I’ll be happy to send you over my details. No time wasters please. Many thanks kind regards xxx.”

Marcel Somerville

Net worth: £100k

Insta earnings: £1.5k-2.2k per post

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Marcel gained fans for his honest and helpful relationship advice - even releasing a book on the subjectCredit: The Mega Agency
Marcel teamed up with fellow Love Islander Jamie Jewitt to talk about life as a parent
Marcel is ready for some frank conversations with his ex Gabby, also heading into the villaCredit: ITV

Series three Love Islander Marcel has already caused a storm with the announcement he’s set to reenter the villa - because he’s still married.

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While he’s been separated from his wife due to her sending flirty texts to a pop star, it's Marcel’s own infidelity that saw him lose out on what could have been a lucrative TV role.

After going on Love Island, where he was coupled up with Gabby Allen - also set to appear on the new All Stars series - it was estimated he could be worth a respectable £100,000.

Known for dishing out dating advice on the show, the rapper and DJ released a book shortly after called ‘Dr. Marcel’s Little Book of Big Love’ packed with tips on navigating modern dating.

And he was set to profit further off his relationship expertise by joining the team of Celebs Go Dating as their resident “Love guru”.

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My book is quite redundant now

Marcel

But it all came crashing down when Marcel was caught cheating on Gabby while they were on holiday together.

"My book is quite redundant now," he admitted to Metro.

Nonetheless, with the birth of his son Marcel has worked alongside brands such as Fisherprice and Smyths, and also appeared on MTV’s Celebrity Bumps with his wife.

He’s also launched an award-winning podcast alongside Jamie Jewitt and Jake Quickenden, and no doubt continues to rake in a healthy income as a fully-fledged “Dadfluencer”.

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Gabby Allen

Net worth: £1.3m

Insta earnings: £2.4k-£3.7k per post

Gabby thought she'd found love with Marcel - until it emerged he'd cheated on her while on holiday togetherCredit: ITV
Gabby has since built a career as a personal trainer and fitness influencerCredit: Instagram
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Gabby is estimated to be worth a whopping £1.3millionCredit: Instagram

Gabby may have had her heart broken by Blazin’ Squad’s Marcel - but she’s laughing all the way to the bank thanks to brand deals and her fitness enterprises.

The 32-year-old personal trainer is estimated to be worth a whopping £1.3million.

Her fitness app, Shape Up with Gabby Allen, went straight to the top of the App Store downloads chart when it was released back in 2018. 

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She also released a book with the same name, full of fitness secrets and diet advice.

On top of her work as a fitness influencer, she appeared on Celebrity Big Brother in 2018 and has stayed in the spotlight ever since. 

Luca Bish

Net worth: £400k

Insta earnings: £2k to 3k per post

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Luca Bish has divided fans with his return to the villaCredit: Instagram/@lucabish
Luca's appearance was met with controversy after he was accused of "controlling behaviour"Credit: Instagram/@lucabish
Luca was due to appear on Celebrity Masterchef until the special was pulled from the scheduleCredit: bbc

The 25-year-old fishmonger was a hit with Michael Owen’s daughter Gemma, back in 2022, but found himself mired in controversy after viewers condemned his “controlling behaviour”.

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Luca was estimated to be worth an estimated £200,000 - and frequently shares snaps of his jet-setting lifestyle to his 1.2 million Instagram followers.

But while he doesn’t seem to have gone down the traditional Love Islander route of brand deals and pay-per-post marketing, he’s still earning more than enough to take private jets to LA and pose up next to MMA fighter Conor McGregor.

Luca was also set to take part in Celebrity MasterChef, but his TV-cooking debut never hit the screens after the scandal around host Gregg Wallace’s behaviour led to the show being pulled from the Christmas schedule. 

“Christmas is cancelled. Gutted our Christmas special has been put on hold,” Luca shared in a post on Instagram, adding: “But hope to be on your screens again soon.”

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Kaz Crossley

Net worth: £250k

Insta earnings: £1.8k-2.7k per post

Kaz won an incredible $250,000 prize pot after winning the Challenge World ChampionshipCredit: Instagram/@cazcrossley
The 29-year-old presented ringside for the UFC championship in ManchesterCredit: ITV
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Kaz ditched her old career in makeup and took up Muay Thai after going into the villaCredit: Instagram/@cazcrossley

South Londoner Kaz is set to return to the villa after finishing in third place on series 4 of the show alongside ex-beau Josh Denzel.

But while she never walked away with the Love Island prize pot, her TV appearances since have helped her rake in a handsome amount of cash - and earned her a whopping 1.1 million Instagram followers on the side. 

After going on Celebrity Ex on the Beach, Kaz took part in MTV show The Challenge UK, emerging as victor and winning £50,000 in the process.

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She then went on to win the Challenge World Championship, netting a whopping $250,000 in prize money.

The 29-year-old former make-up artist has also taken up Muay Thai, and set up an organisation called The Combat Collective, which bills itself as the UK’s premier community for women keen to embrace fighting sports.

I made a vision board of all the things I want to do. I put UFC, and PFL logos and a little microphone there because I just wanted to manifest it and I basically did

Kaz Crossley

Following through with her love of martial arts, she joined Title Sports Network as their MMA reporter, covering UFC 304 ringside in Manchester.  

"I was obsessed with Muay Thai and then I discovered MMA and was like, ‘Wow! What is this,” Crossley told TalkSPORT.

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"It’s crazy because this year I made a vision board of all the things I want to do. I put UFC, and PFL logos and a little microphone there because I just wanted to manifest it and I basically did.

"This is my first time going as media. I’m so excited. I’ve done all the UFC London shows ever since it’s been back, and I’ve gone as a fan.”

Nas Majeed

Insta earnings: £960-1.4k per post

Former builder Nas has started to build a career as a presenter - working for LadBible at the Barbie premierCredit: INSTAGRAM/NAS MAJEED
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Nas thought he'd found love the first time he went into the villa - but now is ready to have another goCredit: ITV
The 27-year old has also hosted a celebrity esports gaming showCredit: Getty

Former builder Nas took Love Island as a chance to have a complete career switch-up.

The 27-year-old boasts a respectable 393,000 followers on Instagram, but it’s on the red carpet he’s really been making moves.

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After splitting up with fellow Love Islander Eva Zapico, Nas has taken up work as a presenter and content creator.

He’s worked alongside brands such as Sky and Samsung, helping them to create digital content, and represented Lad Bible on the red carpet for the premier of Barbie.

Nas has also hosted gaming show Celebrity Esports and interviewed young male migrants on their journey to the UK.

Ekin-Su Cülcüloğlu

Net worth: £1.6m

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Insta earnings: £6.8k-10k per post

Ekin-Su walked away with £50,000 after winning with ex-beau Davide - and is now worth a massive £1.6millionCredit: Rex
Ekin-Su took part in the US version of hit show The TraitorsCredit: Getty
Ekin-Su was paid an enormous £100,000 to appear on Dancing on IceCredit: Alamy
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Two and a half years after snagging the £50,000 prize money alongside hunk Davide, Ekin-Su is tipped to reenter the villa as a bombshell.

She’s built up an estimated net worth of a whopping £1.6million, thanks to numerous brand deals and TV appearances.

After leaving the island the first time around, Ekin-Su signed a deal with Oh Polly worth an impressive £1million.

The 30-year-old also managed to net a £100,000 pay day for going on Dancing on Ice.

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That’s in addition to going on Celebrity Big Brother and taking part in the US version of The Traitors.

And with four million followers on Instagram, it’s reported she could be earning an incredible £11,000 a week thanks to sponsorships and advertising opportunities. 

Scott Thomas

Net worth: £750k

Insta earnings: £1.8k-2.7k per post

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Scott Thomas first hit our screens in the second ever series of Love IslandCredit: ITV
Scott's food and fitness business went under after failing to attract enough customersCredit: Alamy
Scott and his brother Adam together lost £195,000 when the business went bustCredit: Instagram/@scott.thomas

It’s nearly ten years since Scott, 35, last went into the villa in the show’s second series back in 2016.

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Worth a reported £750,000, Scott set up his own public relations company, The Social, using his own Love Island experience to specialise in influencer marketing.

With 1.1 million Instagram followers, he’s also been having a go at starting a podcast and doing motivational speaking.

But his adventures in the food industry have been less-than-successful.

His food and fitness business, Food4Thoughts, was set up in lockdown and employed around a dozen people before going bust with debts of £366,143 after not enough people signed up to the £100-a-month service.

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The collapse cost his brother, Strictly star Adam, £125,000, while Scott himself lost £70,000 of his own money.

Scott said: “Grateful for the memories, grateful for the lessons, grateful for the people I've met along the way... @food4thoughts may have run its course but I will continue to run mine...see you at work."

India Reynolds

Insta earnings: £2.1k-£3.2k per post

India Reynolds has partnered with a number of lingerie and clothing brandsCredit: The Mega Agency
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India has even given pay-to-view site OnlyFans a goCredit: Instagram

Model India, 33, is thought to earn a respectable amount thanks to her 840,000 Instagram followers.

She’s also a qualified chef, promoting animal rights through her vegan cooking tips.

Former Page 3 girl India, who first went on Love Island back in 2019, has also partnered with lingerie brand Pour Moi and clothing company Revr Collective. 

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But brand deals hasn’t been her only source of income, having launched an OnlyFans back in 2021.

She told OK!: “There are loads of people on there doing loads of different things.

“My family and friends are so supportive and there's nothing on there that I wouldn't post on Instagram anyway.”

Catherine Agbaje

Insta earnings: £500-£780 per post

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Catherine boasts 130,000 followers on TikTokCredit: ITV
Catherine recently graduated with a masters degree in real estateCredit: Instagram
Catherine will be taking another break from her property career when she heads into the villa for a second timeCredit: ITV2

After failing to find love in 2023’s series, Catherine will once again be putting her real estate career on hold as she heads to South Africa for All Stars.

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With 201,000 followers on Instagram and 130,000 followers on TikTok, she’s worked alongside brands such as Jet 2 and a couple of cosmetics companies.

But it’s in property where her heart lies, with the Irish beauty revealing she recently completed a Masters degree in Real Estate and Development from the University of Greenwich.

That’s on top of her degree in psychology, sociology and real estate.

She also holds multiple investments in property and even helped to renovate her parents’ home back in Dublin.

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Olivia Hawkins

Insta earnings: £800-£1.2k per post

Olivia Hawkins was already earning a decent amount before she went into the villaCredit: Getty
The 29-year-old also secured a modelling deal with Pretty Little thing after appearing on the show back in 2023Credit: Splash

Brunette bombshell Olivia first appeared on Love Island back in 2023.

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The 29-year-old was thought to be one of the highest-earning members of the cast before she went on the show, with an estimated income of £72,000.

This was thanks to her work as a ring girl and actress, having played both Michelle Keegan and Emma Watson’s body double.

After going into the villa, Olivia secured a huge modelling deal with fashion giant Pretty Little Thing.

She’s also revealed aspirations to build a career in presenting.

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Ronnie Vint

Insta earnings: £550-£800 per post

Ronnie was estimated to be earning around £52,000 as a footballer for non-league side Lewes FCCredit: Instagram/@ronnievint
Ronnie was one of the first participants in the new series to be confirmedCredit: Getty

Just months after his first attempt to look for love in the villa, 28-year-old Ronnie was recently spotted on his way to South Africa before his participation was officially confirmed.

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Having only been out of the villa for a couple of months, he's barely had time to date.

But it was estimated he was earning around £52,000 a year playing for non-league side Lewes FC.

He now plays for fellow-non-league side Ashford United, in Kent - though may be earning slightly less due to their lower position in the Isthmian South East Division.

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However, with over 200,000 followers on Instagram and a brand new series of Love Island kicking off next week, it likely won't be long until he's earning even more with brand partnerships.

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