THE sharp-suited, stiletto-clad estate agents behind London’s priciest properties are about to open the door to their world - and it’s set to become your latest TV obsession.
After the huge success of Selling Sunset, Netflix has finally launched a spin-off here in the UK.
Following millionaire tycoon Daniel Daggers’ glossy team at DDRE, Buying London follows the girls and guys raking in eye watering commissions flogging the capital’s luxury property from Mayfair townhouses to the exclusive enclaves of Holland Park.
But alongside the property porn, the show promises to pack in just as much drama as its Stateside counterparts, too.
The cast features S Club 7 popstar Rachel Stevens’ ex-husband - fresh from their divorce after she began dating her Dancing on Ice co-star Brendyn Hatfield.
Among the shiny blow-dries and shoulder pads is former Sky Sports beauty , who is back in the spotlight after quitting the broadcaster since becoming a mum.
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Super agent Daniel says: “People trust people and buy from people. I have a team of talented agents who are hungry as hell to take on the competition.”
It means his agency is well-placed to become the new Oppenheimer Group, the company that shot to global fame thanks to Selling Sunset.
Elsewhere viewers will see reformed playboy Oli Hamilton struggle to resist the temptation of his flirtatious colleagues and keep his marriage on track, whilst sex kitten interior designer Juliana Ardenius is intent on pursuing her - as yet unidentified - workplace crush.
There’s rivalry at play too, as super agents Rosi Walden and Lauren Christy clash over the best listings.
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Lauren has Daniel wrapped around her finger and bags the priciest properties - and biggest commission - which leaves Rosi seething.
And feisty Rasa Bagdonaviciute isn’t afraid to fight her corner either.
A TV source said: “The power struggles at play cause an explosive feud which reaches boiling point and could threaten the future of the business.”
Make yourself at home when Buying London lands on Netflix on May 22.
RASA BAGDONAVICIUTE - Agent
Rasa is a well-connected hustler with a black book bursting with the phone numbers of millionaires and billionaires.
She brags: “My strength is my wealthy contacts.”
She’s more than earnt them, though, and has an impressive backstory having grown up in Lithuania, tried her hand as a popstar then moved to London where she became a concierge in a Mayfair casino.
Now she’s a hit on the property circuit and is always at the heart of the office politics - when she’s unafraid to speak her mind.
Viewers might recognise her from Channel 4’s Selling Super Houses.
JULIANA ARDENIUS - Interior designer
Juliana’s job is to make the pricey houses look as glamorous as she is and brags: “I’m the hottest interior designer in London.”
Juliana says herself that she can be “very naughty” when given half a chance and relishes the opportunity to push boundaries.
However, when an emotional Juliana reveals shocking details about her past, it’s clear there’s a lot more to her than meets the eye.
For now viewers will be intrigued by her celebrity connections, who include towie playboy Pete Wicks.
DANIEL DAGGERS - The boss
Daniel, 44, says he’s “the best agent that has ever lived” - a tall order, but he argues that he has sold over £5bn of property to the rich and famous.
Self-styled ‘Mr Super Prime’, Daniel has been in the industry for 25 years and built his own agency on the need for change.
He said: “For decades the luxury property market has been dominated by cliched real estate agents - old school money, went to the right universities, they look the same, there;s a few of them wearing jumpers around their shoulders.
“My reputation and all my money is on the line, but in the story of David versus Goliath, it’s David who wins - or is it Daniel?”
Daniel’s colour career has already made headlines after he left previous company - Knight Frank - under a cloud for posting pictures of a client’s home on his own social media.
He can also boast that he sold one of London’s most expensive houses, 3 Carlton Gardens, to American billionaire hedge funder Ken Griffin for a reported £95 million in 2019.
OLI HAMILTON - Agent
Self-declared “posho” Oli has been in the business for 15 years and has connections across London’s high society.
But it’s his life away from the office that has people talking.
Oli is a reformed party boy who is now settled down and happily married to Vivi - the woman who finally tamed him.
He’s just celebrated six years sober - and isn't afraid to confront his past.
He says: “I’ve always been one to live in the moment and have fun.
“But my life had completely spiralled out of control, I was ostensibly irrecoverable, crazed and absent - the real truth is I wouldn’t be here today had I not put down the drink and drugs.”
REME NICOLE URUBUSI - Agent
Rookie agent Reme can’t believe her luck to be working for the agency at just 21.
The newbie gushes: “I’m selling some of the most amazing homes in the whole of London!”
Daniel brands her his “rough diamond” but she’s often caught up in the fierce rivalries of the office as she tries to make her mark.
But with over 200k followers on her own social media, Reme is leagues ahead of the pack online.
LAUREN CHRISTY - Agent
South African Lauren's stunning looks and fierce drive has made her the agency’s hottest commodity and she’s always given the swankiest properties to sell.
It means she lives a charmed life, with her glossy Instagram littered with travel snaps in Croatia, Ibiza and beyond as well as back home in Cape town.
But she reckons she deserves it all, gushing: “I am one of the best agents here.
“Agency life is full of ups and downs. Dealing with the tough times for me starts with health, so I prioritise some sort of physical activity every day then I say ‘have an attitude of abundance’ - not everything is going to go your way, so let go of the things you can’t control and harness the things you can.”
ROSI WALDEN - Agent
Born and bred Londoner Rosi knows the land like the back of her hand - and she’s already touted the Capital’s bricks and mortar on TV.
Rosi was a fledgling estate agent when she appeared on Made in Chelsea back in 2019.
Now all grown up, she lives the life of luxury with partner Luca Faloni - an Italian clothes designer - and travels the world selling posh property in prime space like Marbella.
In the office, she’s a close pal of Oli’s and their unlikely friendship blossoms with unexpected results.
OLIVIA WAYNE - Broadcaster
Daniel calls in Olivia to create and present all the agency’s glossy promo content - but viewers will recognise her as the calm and classy former presenter of Sky Sports’ breakfast show Good Morning Sports Fans.
Since leaving the network and having baby Zadie, she’s carved out a niche in the mummy influencer space alongside DJ husband Zeb Wayne, who is son of War of the Worlds’ composer Jeff Wayne.
But the classy brunette is now back in the spotlight and is poised to be one of the show’s breakout stars.
Work life as a mum-of-three couldn’t be more different to her time on Sky Sports, as she says: “I had the benefit of a hair and makeup team to make me look normal and glowing even if I didn’t feel it, and I had wonderful co-presenters who could pick up my slack – especially when I got a bit slow at hot-footing it around the studio!”
Olivia’s close pals with Juliana - meaning her peacekeeping skills are always needed when her mate erupts - and has a roll call of celebrity friends thanks to her time on air.
ALEX BOURNE - Rival agent
Slick Alex is stepping into the spotlight fresh from the breakdown of his marriage to S Club 7 star Rachel Stevens two years ago.
During their 12 years together, Alex steered clear of the fame game - especially when she then began dating her Dancing on Ice pro skater Brendyn Hatfield after their split.
But now his notoriety could eclipse Rachel’s as he joins the Buying London cast.
A TV source said: “Alex has moved on from Rachel and has a new girlfriend, but nothing says ‘show them what you’re missing’ quite like displaying your wealth and professional prowess on a global streamer.
“Soon everyone will know who Alex is and he’s likely to pick up a fair few fans.”
Alex is one of boss man Daniel’s oldest friends but when it comes to business, they are arch enemies.
Viewers will watch their power struggle as they tussle over wealthy clients and high-price listings but it comes to a head when it emerges Alex has his eye on more than just the next big deal.
Pop singer Rachel split from her childhood sweetheart in July 2022 and they share two daughters: Amelie, 12, and Minnie, eight.
She wrote online: “I just wanted to share with you all that after time and consideration the difficult decision has been made for Alex and I to separate.
“While we are no longer partners in marriage, we will remain partners in parenthood to our beautiful girls and continue with love and respect for each other.”
In February last year, she told The Sun: “It’s very hard to articulate the feelings, because there are so many.
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“It’s been really painful, really sad.”
Rachel went public with her relationship with Brendyn in late 2023, after they danced together on the ITV skate show in 2022.