LOVE Island fans think they've worked out the real reason behind Fern Britton and Ekin-Su Cülcüloğlu's Celebrity Big Brother feud.
Presenter Fern, 66, has nominated Ekin-Su, 29, for eviction twice - despite sharing a heart to heart on the first night.
While some viewers were left surprised at her choice to make Ekin vulnerable, others are convinced they know why.
Taking to X, formerly Twitter, one wrote, "Fern has clocked Ekin’s tea, she’s interviewed enough people to be able to read authenticity."
Another added, "Fern has worked Ekin Su out, shes a player."
Someone else agreed, "If anyone has caught onto Ekin it’s Fern. Either Ekin sees her as competition or it’s because Fern sees through her facade."
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A fourth added, "Ekin's target audience is not right for the personality she prepped for big brother...also thats why she doesn't like fern cos fern clocked on."
Just hours after entering the house, the Love Island winner opened up to Fern as they sat next to each other on the sofa during a private moment.
The Turkish actress, who recently split from Love Island boyfriend Davide Sanclimenti, appeared emotional as she said how “hard” she finds being “strong” all the time for her loyal following, and “having to hide her emotions.”
Ekin said she'd get home from appearances and meeting fans at night and cry on the phone to her mum.
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Fern was quick to offer her advice and get to the bottom of why Ekin felt like she did, and questioned whether she felt as though she had imposter syndrome.
Reality star Ekin explained: “I just sometimes feel like I can’t find someone to talk to if I have sad days.
“I’m always the one giving advice and helping people but I find it hard to find someone on my phone that I can just call and say ‘do you know what, I feel really sad today.’”
Ekin continued to talk about the sudden and overnight fame that had come off the back of Love Island, leading her to say she “doesn’t know who to trust,” and how she has “lost friends” in the process.
Fern then asked: “Do they look at you differently, your old friends?”
To which Ekin replied: “Yeah, I’ve only got two or three friends now, which is fine. I don’t really talk to a lot of people about it.”
- Celebrity Big Brother continues nightly at 9pm on ITV1 and ITVX.
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Celebrity Big Brother line-up
Who are the 13 stars appearing in the Celebrity Big Brother house? The Sun's Jamie Downham takes a look...
Sharon Osbourne - TV legend - who is a "house guest" on a megabucks deal - said she was doing the show for "a good time not a long time"
Louis Walsh - Irish boyband manager who has never knowingly backed down from a fight and is not above pulling rank over the double bed
Ekin-Su Cülcüloğlu - As we know from Love Island, the Ek-ster is capable of throwing about some dramatics to claw her way to the final
Levi Roots - Reggae Reggae Sauce sauce packs a bit of a kick, but its inventor seems quite mild-mannered. Will that change under pressure?
Fern Britton - The former This Morning star called out Phillip Schofield - don't think she won't do the same to anyone who tangles with her
Colson Smith - You'll probably know him best as Corrie's Craig Tinker - but prepare to find out he's not much like his character
David Potts - Ibiza Weekender's breakout star has left that show behind - as well as his trousers by the look of things
Gary Goldsmith - Kate Middleton's uncle is a big signing for ITV, but has proved a divisive booking among viewers
Marisha Wallace - It's not CBB without the role of 'American who doesn't know what they've let themselves in for' and she's doing brilliantly
Nikita Kuzmin - The Strictly pro is coming onto the show fresh off the show's tour. Poor lad probably just wants a rest
Zeze Mills - the social media star has a "no holds barred interview style" - and she hasn't backed away from calling people (well, Louis) out
Bradley Riches - The actor played kindly James McEwan in Netflix hit Heartstopper and he seems just as sweet in the house
Lauren Simon - She's a Real Housewives of Cheshire star and you really don't get on that show by being shy and retiring