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WHEN it comes to conducting award-winning business, Raj Chohan is at the top of her game.

She is now taking one her next challenge as one of the 18 candidates taking part in The Apprentice 2024.

Raj Chohan is taking on The Apprentice 2024
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Raj Chohan is taking on The Apprentice 2024Credit: BBC

Who is Raj Chohan form The Apprentice?

Leamington Spa businesswoman Raj Cohan is taking on the famous boardroom for The Apprentice 2024.

She is hoping that he beat off the competition to land than all important £250K investment from Lord Alan Sugar.

I have life experience and maturity and I'm considerate yet very determined to reach my goals

Raj Chohan

Raj is always on the lookout for spotting gaps in the market but says she always looks to have fun in the process.

Asked by the BBC what gives her the edge over her opponents, she had this warning for them: "I have business acumen and drive to succeed with all the attributes to scale up this business.

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"I have life experience and maturity and I'm considerate yet very determined to reach my goals."

When asked why she wants Lord Sugar's investment, Raj said: "My business is already working with the opportunity to take advantage of a more profitable way to make an income."

What does Raj Chohan do for living?

Raj is a highly successful mortgage broker.

She has worked her way to the top and is Director at Golden Key Financial Services Ltd.

Raj is hoping to leverage her experience to prove to Lord Sugar that she is the most profitable potential business to invest in.

What awards has Raj Chohan won?

In 2023, together with her company, Raj won Finance Broker of the Year.

Speaking about her big win, she posted on Instagram: "We were honoured to become a finalist as Finance Broker of the Year for the midlands area but to WIN was amazing!!!

"We were up against some incredible finalists. Thank you Midlands Property & Investment Awards for choosing Golden Key as the winners."

Raj also is a Silver Award winner of Best Businesswoman in Finance.

When does The Apprentice start?

The eighteenth series The Apprentice will kick off on February 1, 2024 on BBC One and the iPlayer.

Lord Alan Sugar once again resides over the show, with the help of his aides Karren Brady and Tim Campbell.

Fans will be treated to 12 brand new episodes, with the show set to run every Thursday at 9pm , until April 18, 2024.

Speaking about why he keeps coming back to The Apprentice year after year, Lord Sugar told the BBC: "Well, I love it. I love doing it. If I didn't like doing it, I wouldn't do it.

"I can assure you I've got plenty of other things to do in my life, but I do enjoy it.

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"And what I enjoy about it is that it's growing acorns to oak trees.

"It's finding a person and starting all over again and doing exactly what I did back in the '60s."

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