LORRAINE Kelly has been forced to repeatedly deny speculation she's the face behind The Masked Singer's Owl character.
The Scot, 64, addressed the rumours as she fronted her Lorraine show on ITV on Monday.
Entertainment reporter Tyler West, 27, threw his hat into the ring and said he thought the broadcaster was the wide-eyed star.
Lorraine retorted: "Me, me, I can't possibly say."
Perhaps trying to deviate attention, she continued: "I would agree with the theory that it's [footballer] Alex Scott because, while tangerine is the colour of Dundee United which it is, it's also the colour of Blackpool and she was on Strictly."
Lorraine then went on to reveal how she will be a guest judge so said she couldn't possibly do both - but Tyler disagreed.
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He then went on to reveal how she had been to a Kylie concert recently - with the Owl taking to the stage to belt out the Aussie star's track Padam.
He also called out the fact Lorraine has a dog and an early-morning alarm - with the owl being nocturnal.
As she attempted to be coy, Lorraine added: "I'm saying I'm not saying anything, is what I am saying
"Because ... well ... somebody said they thought I was the rat and I'm not sure how I feel about that to be honest.
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"It's because the rat had tartan on in some of the clues.
"So I maybe or maybe not."
The Owl star has certainly caused a stir on the ITV reality series.
Previously, fans were convinced soap star Kym Marsh was behind the beaked mask.
Many insisted it was Waterloo Road star Kym after linking Owl's school uniform costume with the BBC drama.