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ANT and Dec's Saturday Night Takeaway has been hit with more than 100 Ofcom complaints after the new series launched.

The ITV show attracted a slew of negative comments following a segment showing a first-time dad being subjected to a series of pranks.

Ant and Dec's Saturday Night Takeaway has been hit with a slew of Ofcom complaints
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Ant and Dec's Saturday Night Takeaway has been hit with a slew of Ofcom complaintsCredit: ITV
The comments came after a 'cruel' prank on a first-time dad Liam
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The comments came after a 'cruel' prank on a first-time dad LiamCredit: Rex

The Saturday Night Takeaway show explained the man's wife Amy was expecting their baby.

Ofcom has now confirmed to The Sun there were a total of 111 complaints made.

The broadcasting watchdog stated: "Complaints related to the series of pranks played on a husband throughout his wife’s pregnancy."

It came as unsuspecting Liam was set up by his wife, who was pregnant at the time, and was taken to a fake 4D scan, fake ante natal class and even a false family photoshoot once their son was born.

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During the scan, Liam was shown a baby that wasn’t his who proceeded to wave, pull the rock sign and even play hide and seek.

The pranks were revealed as SNT returned for a new series, with those watching at home taking to Twitter to complain.

One commented:  “This is cruel lmao.”

A second said: “This isn’t really very funny messing with a first-time dad’s scan experience.”

While a third commented: “I think the pregnancy prank of a fake baby scan on #SaturdayNightTakeaway isn’t funny.”

“Bit harsh the guy's thinking he's seeing the face of his child for the first time and Ant and Dec are like, 'Not even his baby',” added a fourth.

Ant and Dec later surprised them by revealing they had set up a savings account for the baby - with a huge £18,000 in it.

Liam was set up by wife Amy during a skit on the series
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Liam was set up by wife Amy during a skit on the seriesCredit: Rex
Liam was taken to a completely fake 4D scan
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Liam was taken to a completely fake 4D scanCredit: ITV

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