T4 and Big Brother star George Lamb quits fame for completely different ‘normal job’
PRESENTER George Lamb has abandoned fame to pursue farming.
The T4 star and former Big Brother contestant is ditching the limelight to take up a normal job, leaving behind his presenting roots.
George, who is the son of actor Larry Lamb, is best known for Big Brother's Little Brother, The Bank Job, Britain by bike and Football Tonight on BT Sport but is hanging up his microphone to rock wellington boots instead, hoping to find a solution to the problems modern farming causes.
The 43-year-old explains that Britain's biodiversity has plummeted and therefore our soil is quickly becoming unable to support life.
George’s company Wildfarmed is situated on a 300 acre HQ in Wiltshire and works to promote regenerative agriculture by natural means - made up of a network of 35 farms in the UK and 7 in France.
He explained: “The rule is that what happens in nature you should try to replicate, and you don’t see mono-cropping in nature, so why try to do it in a field and regulate it with chemicals?”
More on George Lamb
George described that his company thrives with the support of like-minded farmers, stating to : “We support them through the process and then give them a premium price for their grain, which we turn into flour,”
Talking of leaving television behind, he explained: “You come out of school and you chase what you think success looks like and it’s all pretty standard stuff: you want a nice house, to have money in the bank.
“I fell into being a TV presenter and it just snowballed.
"If you follow the money, which is what I was doing, you end up in light entertainment, and that’s all very nice but it wasn’t making my heart sing.
Most read in TV
“I felt really empty. So I decided to change my life.”
