LOVE Island fans are suspicious that Adam Collard isn't as genuine in his feelings for Paige Thorne as he makes out.
The Welsh paramedic chose the former villa star in last night's recoupling, but some think he just has his eye on the final.
There are many who believe the romance is real - with many even believing they can win the show.
However, some Love Island sceptics have outlined three main arguments that it could be an act.
Has Adam changed? We took a look at the evidence...
Going 'exclusive' at warpspeed
Love Island viewers who remember Adam from his previous stint in the villa were unconvinced when he agreed to be "exclusive" with Paige.
He told her: "I hate the word exclusive, but like I want to use it as well, because that’s the way I feel right now."
When she replied: "Really? Like serious now?” he said he was "deadly serious" and then kissed her.
But one fan tweeted: "Think he's acting, he's only been with her 1 week and he mentioned 'Exclusive' , that's not the true Adam. Paige is an easy target."
Another wrote: "Adam Collard falling this hard for a girl in basically a week? This man wants those 50k so bad."
No interest in Nathalia
Last night viewers saw Adam - once one of Love Island's bed-hopping stars - turned down the Brazilian stunner flat.
The "bad boy" of series four said he wanted to invest all his time in Paige.
Nathalia told him: "Congratulations, you were the first guy to friendzone me, ever."
However, some fans were unconvinced, with one tweeting: "I hope Adam’s head turns. If it doesn’t, I’ll know he’s faking it with Paige because loyalty isn’t in his blood."
Another joked: "Adam will probably message Nathalia within 5-7 business days of leaving the villa."
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Suddenly a changed man
Adam's reputation as one of the great ladies' men of Love Island seems to have stuck with viewers.
Now, many struggle to buy the rapid transformation into sensitive and loyal boyfriend material.
One viewer joked: "Has Adam Collard had a personality transplant?"
Another wrote: "Who is he and what have the producers done with the old Adam??"
A third insisted: "Adam f***ing Collard has just gone against all his morals and actually shut a bombshell down so he can stay loyal.
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"Oh wait, its cos he thinks Paige will win. He's still Adam Collard, panic over."
Love Island returns to ITV2 with Unseen Bits at 9pm tonight.
Love Island 2022: Meet the islanders
Read all the latest Love Island news, gossip and exclusives
- Meet the Love Island cast of 2022
- Who is contestant Paige Thorne?
- Who is deaf Islander Tasha Ghouri?
- Meet Michael Owen's daughter Gemma
- Summer Botwe will be looking to win the prize
- Who is Indiyah Polack?
- Meet Islander Davide Sanclimenti
- Who is Ekin-Su Cülcüloğlu?
- Who is tattooed hunk Luca Bish?
- Meet microbiologist Dami Hope
- Who is Danica Taylor?
- Andrew Le Page will look to scoop the prize
- Meet Islander Deji Adeniyi
- Who is Billy Brown?
- Who is Adam Collard?
- Take a look at the new-look Love Island villa
All the latest Love Island news, gossip and exclusives