SUSANNA Reid has sent “huge love” to Loose Women star Brenda Edwards following the death of her son Jamal at the age of 31.
The Good Morning Britain team paid tribute to the music mogul and entrepreneur who passed away on Sunday – leaving behind an incredible musical legacy.
Host Susanna, 51, paid her respects and said: “He was a hugely influential figure and obviously, we send our huge love to Brenda and to his family and to everyone affected."
Richard Madeley added: "Absolutely. 31 is terribly young."
GMB correspondent Noel Phillips said: "He was a pioneering figure in Black British culture and music in particular hip hop, a trailblazer in fact."
"This is a man who came up in a musical household and used that passion for music to give artists and so many young people a platform which they never had.
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"And let’s not forget, these are artists who would never get played on mainstream radio, but Jamal launched on SBTV."
The entrepreneur gained fame from setting up the new music platform, which helped to launch a string of UK music careers including Dave and Jessie J.
He was an ambassador for the Prince's Trust, a charity headed by the Prince of Wales, and in 2014 he was awarded an MBE for his services to music.
Tributes to Jamal flooded social media with many expressing their condolences to mum Brenda, who finished fourth in the second series of the X Factor in 2005.
Brenda broke her silence on her loss this morning, revealing he had died after a sudden illness.
Jamal was a teenager when he launched the youth broadcasting and production film channel SBTV to upload clips he had recorded of his friends performing on the estate where he lived in Acton, west London.
By 2014, he had amassed an estimated fortune of around £8 million and worked with the likes of Jessie J, Emeli Sande and Ed Sheeran.