LORRAINE Kelly got the giggles today over a glitzy handbag that viewers said looked "very rude" during the show's Christmas fashion segment.
The 62-year-old presenter pointed out that the model's handbag looked rather naughty.
ITV star Lorraine joined fashion expert Mark Heyes at the catwalk on set.
The glamorous model walked on stage wearing a dazzling silver gown and swinging a matching diamante purse, with a red bejewelled tip.
The handbag immediately caught Lorraine's eye and she blurted out what everybody was thinking.
Laughing, she siad: "And that's, a rather phallic looking handbag."
Viewers at home agreed and one person remarked: "That bag looks like a dogs lipstick #lorraine"
Another said: "Just nearly vommed watching #lorraine
"Nice glitzy outfits, phallic handbag."
Last week Lorraine had viewers nodding their heads at home after she gave her verdict on Madonna's shocking Instagram photos..
The pop singer, 63, posted graphic photos of her nipples and bum on Instagram – leaving very little to the imagination.
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Speaking about the X-rated shoot on her show, Lorraine remarked: “Looking at the photos though, she looks amazing, but is that Madonna, honestly I can’t tell.”
Lorraine continued: “She looks in great shape, but they do look, well I think they look pretty sleazy, but that’s just me.
“She’s fantastic, but she doesn’t look great.”
In the first snap, the Material Girl singer wore only fishnet stockings, a black thong and heels as her breasts hung out with her nipples on full display.
She wore her blond hair down and straight, while Madonna looked unrecognizable with a full face of make-up.
Following snaps caught the singer hanging on a railing at the end of the bed and posing with the metal in her mouth.
Madonna posed on her back in the fourth photo with her nipple fully out, followed by a pic of her resting on her side in the same revealing ensemble.
She then moved off the bed to kneel on the ground, which gave fans a clear look at her booty through the fishnet tights.
Madonna continued to strip down for the photoshoot, as she laid under the covers completely naked with a red heart emoji placed over her nipple.
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More snaps followed of the singer flaunting her body on and off the bed, while the slides concluded with a photo of the Like A Virgin hitmaker fully under the bed as only her legs and bum stuck out.
She captioned the shocking Instagram photos: “Angel watching over Me.”
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