Jump directly to the content

PEOPLE have responded in shock after their seaside town was named one of the worst in the UK - and the worst in England.

Locals were surprised to have been found in the bottom two of the recent list, published by Which?, given their awarding winning beach and popular seaside cafes and attractions.

The beach in Mablethorpe has won awards for how clean and well-maintained it is
7
The beach in Mablethorpe has won awards for how clean and well-maintained it isCredit: Getty
The Lincolnshire Aqua Park is found in Mablethorpe
7
The Lincolnshire Aqua Park is found in MablethorpeCredit: www.lincolnshireaquapark.co.uk
Visitors have raved about the seafront family funfair
7
Visitors have raved about the seafront family funfairCredit: Getty
The beachside promenade has arcades, cafes and fish and chip restaurants
7
The beachside promenade has arcades, cafes and fish and chip restaurantsCredit: Getty

Popular with holidaymakers for years thanks to its seaside funfair and promenade, among other features, the Lincolnshire town was ranked 125/126 following a survey of thousands of holidaymakers.

It was second from last in with only to Bangor, in Gwynedd, Wales getting a worse score, meaning that Mablethorpe took the crown as England's worst beach destination.

However, it wasn't all bad news for the east coast spot, despite its ranking, which still drew praise from respondents for its “lovely, enormous, clean beach”, with others praising "the traditional atmosphere".

One repeat visitor said: “It has great character and such a relaxed feeling to it … you just enter into the spirit of the place and it really takes your mind off everyday worries.”

Read More on Seaside Towns

Those surveyed were asked to provide their opinions on a range of criteria, including the quality of the beaches, the food and drink options, tourist attractions and value for money, among others. 

From that criteria each destination was given a percentage score, with top place Bamburgh in Northumberland getting an overall rating of 86 per cent.

At the other end of the table, Mablethorpe picked up a miserly satisfaction rating of 46 per cent, with some saying it "felt run down in places".

Claire Arnold, Mablethorpe’s mayor completely disagreed with those sentiments and argued that the survey was not a “true reflection of what our town has to offer”.

She raved about itss facilities in an interview with .

She said: “We have a beautiful promenade where people can walk from the coastal town of Mablethorpe right over to Sutton and back again, we've got a free public paddling pool and we've got blue flag beaches.

Exploring the UK’s Hidden Coastal Gems

“It couldn't have come at a worse time because the kids literally just broke up.

"We've got the amusement arcades, and bowling, a cinema; there's plenty of family entertainment to be had”.

The beach is arguably the jewel in Mablethorpe's crown, with describing it as having "far-reaching soft golden sand, donkey rides and a nearby fairground".

It picked up a Blue Flag award for how well it is maintained, while its promenade offers seafront cafes, fish and chips, crazy golf and arcades among other attractions.

Full table of the best UK seaside towns

The full table created by Which? of the UK's best seaside towns and their overall customer scores.

  1. Bamburgh, Northumberland - 86%
  2. Portmeirion, Gwynedd, Wales - 83%
  3. St Andrews, Fife, Scotland - 82%
  4. Tynemouth, Tyne and Wear - 81%
  5. St Davids, Pembrokeshire, Wales - 80%
  6. Dartmouth, Devon - 79%
  7. Rye, East Sussex - 79%
  8. Southwold, Suffolk - 79%
  9. Llandudno, Conwy, Wales - 78%
  10. Swanage, Dorset - 78%
  11. Aldeburgh, Suffolk - 77%
  12. Crail, Fife, Scotland - 77%
  13. Lyme Regis, Dorset - 77%
  14. Whitby, North Yorkshire - 77%
  15. Blakeney, Norfolk - 76%
  16. Criccieth, Gwynedd, Wales - 76%
  17. Portstewart, Co. Londonderry/Derry, NI - 76%
  18. Sidmouth, Devon - 76%
  19. Bally Castle, County Antrim, NI - 75%
  20. Frinton-on-Sea, Essex - 75%
  21. Nairn, Highlands, Scotland - 75%
  22. Sheringham, Norfolk - 75%
  23. St Mawes, Cornwall - 75%
  24. Aberaeron, Ceredigion, Wales - 74%
  25. Beaumaris, Anglesey, Wales - 74%
  26. Bude, Cornwall - 74%
  27. Conwy, Conwy, Wales - 74%
  28. Deal, Kent - 74%
  29. Lytham St Annes, Lancashire - 74%
  30. North Berwick, East Lothian, Scotland - 74%
  31. Robin Hood's Bay, North Yorkshire - 74%
  32. Amble, Northumberland - 73%
  33. Beer, Devon - 73%
  34. Cromer, Norfolk - 73%
  35. Dungeness, Kent - 73%
  36. Falmouth, Cornwall - 73%
  37. Lymington, Hampshire - 73%
  38. Lynmouth, Devon - 73%
  39. Tenby, Pembrokeshire, Wales - 73%
  40. Whitley Bay, Tyne and Wear - 73%
  41. Fowey, Cornwall - 72%
  42. Pittenweem, Fife, Scotland - 72%
  43. Saltburn-by-the-Sea, North Yorkshire - 72%
  44. Weymouth, Dorset - 72%
  45. Aberdovey, Gwynedd, Wales - 71%
  46. Broadstairs, Kent - 71%
  47. Oban, Argyll and Bute, Scotland - 71%
  48. Portpatrick, Dumfries and Galloway, Scotland - 71%
  49. Seahouses, Northumberland - 71%
  50. Stonehaven, Aberdeenshire, Scotland - 71%
  51. Tobermory, Isle of Mull, Scotland - 71%
  52. Wells-next-the-Sea, Norfolk - 71%
  53. Exmouth, Devon - 70%
  54. Filey, North Yorkshire - 70%
  55. Mevagissey, Cornwall - 70%
  56. Looe, Cornwall - 69%
  57. Penarth, Vale of Glamorgan, Wales - 69%
  58. Saundersfoot, Pembrokeshire, Wales - 69%
  59. Ullapool, Ross and Cromarty, Scotland - 69%
  60. Ventnor, Isle of Wight - 69%
  61. Berwick-upon-Tweed, Northumberland - 68%
  62. Budleigh Salterton, Devon - 68%
  63. Clevedon, Somerset - 68%
  64. Whitstable, Kent - 68%
  65. Easbourne, East Sussex - 67%
  66. Grand-over-Sands, Cumbria - 67%
  67. Shanklin, Isle of Wight - 67%
  68. Southsea, Hampshire - 67%
  69. St ives, Cornwall - 67%
  70. Teignmouth, Devon - 67%
  71. Barmouth, Gwynedd, Wales - 66%
  72. Brixham, Devon - 66%
  73. Portrush, County Antrim, NI - 66%
  74. West Bay, Devon - 66%
  75. Dunbar, East Lothian - 65%
  76. Felixstowe, Suffolk - 65%
  77. Largs, Ayrshire, Scotland - 65%
  78. Appledore, Devon - 64%
  79. Bournemouth, Dorset - 64%
  80. Padstow, Cornwall - 64%
  81. Plymouth, Devon - 64%
  82. Salcombe, Devon - 64%
  83. Abersoch, Gwynedd, Wales - 63%
  84. Brighton, East Sussex - 63%
  85. Hunstanton, Norfolk - 63%
  86. Porthmadog, Gwynedd, Wales - 63%
  87. Torquay, Devon - 63%
  88. Poole, Dorset - 62%
  89. Scarborough, North Yorkshire - 62%
  90. Worthing, West Sussex - 62%
  91. Aberystwyth, Ceredigion, Wales - 61%
  92. Folkestone, Kent - 61%
  93. Porthcawl, Bridgend, Wales - 61%
  94. Swansea, Swansea, Wales - 61%
  95. Bridlington, East Riding of Yorkshire - 60%
  96. Minehead, Somerset - 60%
  97. Penzance, Cornwall - 60%
  98. Barry Island, Glamorgan, Wales - 59%
  99. Barton-on-Sea, Hampshire - 59%
  100. Colwyn Bay, Conwy, Wales - 58%
  101. Weston-Super-Mare, Somerset - 58%
  102. Ayr, Ayrshire, Scotland - 57%
  103. Dawlish, Devon - 57%
  104. Morecambe, Lancashire - 57%
  105. New Brighton, Merseyside - 57%
  106. Newquay, Cornwall - 57%
  107. Seaton, Devon - 57%
  108. Fishguard, Pembrokeshire, Wales - 56%
  109. Herne Bay, Kent - 56%
  110. Ramsgate, Kent - 56%
  111. Ilfracombe, Devon - 55%
  112. Littlehampton, West Sussex - 55%
  113. Southport, Merseyside - 55%
  114. Cleethorpes, Lincolnshire - 54%
  115. Lowestoft, Suffolk - 54%
  116. Margate, Kent - 53%
  117. Southend-on-Sea, Essex - 53%
  118. Fleetwood, Lancashire - 51%
  119. Great Yarmouth, Norfolk - 51%
  120. Blackpool, Lancashire - 49%
  121. Clacton-on-Sea, Essex - 48%
  122. Skegness, Lincolnshire - 48%
  123. Bognor Regis, West Sussex - 47%
  124. Burnham-on-Sea, Somerset - 47%
  125. Mablethorpe, Lincolnshire - 46%
  126. Bangor, Gwynedd, Wales - 42%

Included in that is the North Sea Observatory cafe, which can be found on the beach.

UK seaside town expert Madeleine Bunting said it was one of her favourite places to visit, particularly during the winter, because of the unique experience it offers.

Madeleine is an award-winning author and travel writer who has spent the last two years visiting 40 seaside towns in England.

She told Sun Travel: "There's a wonderful cafe in Mablethorpe. It's on the coast, just north of Skegness, and it's right on the beach. It's called the North Sea Observatory. 

"You can sit in there and listen to the waves crashing. Because it has these glass windows, it really feels like the waves will roll right over the cafe.

"I can't think of another cafe that gives you a better experience of the beach in the winter."

Visitors to the town also have access to the Lincolnshire Aqua Park, a giant inflatable obstacle course found at Grange Leisure Park in the town.

It has eight different inflatable obstacles, including a four-metre-high pyramid structure known as Jungle Joe.

There’s also water slides and other features for visitors keen on cooling off in a fun way at the outdoor waterpark.

Evenings in Mablethorpe can be spent at the Dunes Leisure fairground, which is described as a "traditional, family friendly, funfair".

The fair is pay as you go on the rides, meaning it doesn't cost to enter.

Fans on TripAdvisor say it has "rides for different ages" and describe it as a "must visit" for anyone heading to the town.

A night for two in Mablethorpe can be booked from around £39.

READ MORE SUN STORIES

Meanwhile, this is a list of The Sun travel team's favourite UK seaside towns.

And this underrated beach town has been voted one of the best places to live in the UK.

Mablethorpe was ranked England's worst seaside holiday town
7
Mablethorpe was ranked England's worst seaside holiday townCredit: Getty
The town's mayor defended it and said it had plenty of family friendly attractions
7
The town's mayor defended it and said it had plenty of family friendly attractionsCredit: Getty
The town's Blue Flag award beach is one of its biggest assets
7
The town's Blue Flag award beach is one of its biggest assetsCredit: Getty
Topics