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ARGOS has added Toshiba smart TVs to its shelves, which come pre-installed with Freely and its 28 free on-demand channels.
Instead of plugging in an aerial or satellite dish, Toshiba TV viewers can watch live telly via the internet and Wi-Fi.
As well as live TV, you'll be able to pause and rewind for up to 15 minutes on some channels.
It'll also take you directly to on-demand content for a whopping 28 channels, including BBC, ITV and Channel 4.
When Freely first launched back in May, it was only available on Hisense TVs, followed by Bush and Panasonic models.
But that's slowly changing.
In June, Toshiba, Sharp, Panasonic and Metz announced that they too would be joining the Freely line-up.
And it appears the day has finally come.
Argos is selling the new Toshiba TVs with Freely built-in from just £279.
Toshiba's new UV2F series TVs come pre-loaded with Freely, which means you only need to plug it in and connect it to your broadband to watch live telly.
The company says that all of its latest models include Dolby Atmos audio, making TV shows and movies look crisp on the screen.
Alongside Freely, there's also access to other subscription-based streaming apps such as Disney+, Netflix and Prime Video.
So you won't need any extra devices, like a Fire Stick or Roku, to stream your favourite shows.
All prices were correct at the time of writing.
Always do your own research before making any purchases.
Freely, the new free streaming service backed by Britain's public service broadcasters will include the following channels:
