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Apple WWDC 2024 updates — Tech company unveils Apple AI and new improvements coming with iOS 18 as consumers divided

APPLE'S Worldwide Developers Conference has ended and consumers were introduced to Apple Intelligence and iOS 18 - but users have mixed feelings.

Apple CEO Tim Cook kicked off the event with a keynote address and handed the reigns over to many speakers to share all the new features and improvements coming soon to users.

Apple Intelligence - the iPhone maker's new AI model - is capable of a whole host of actions, from proofreading text to making Siri smarter and more like ChatGPT.

But it's also able to generate new and original cartoon-style images of your friends using images you already have of them on your phone.

Besides a plethora of Apple Intelligence features the company released its big iOS 18 update.

Some of the features coming with the update include locking or hiding apps so someone using your phone can't access them.

Apple consumers have mixed feelings about the new AI and iOS 18 with one on X, formerly known as Twitter, "Apple, can I disable this AI nonsense? Don’t want any of it."

"Truly amazed by #Apple‘s new AI and OS features," another.

Follow our 2024 Apple WWDC blog for news and updates...

  • Texting from iPhone to Android

    RCS support is set to bring eight iMessage-style features to texts between iPhone and Android users, including:

    • Higher-resolution photos and videos
    • Audio messages
    • Typing indicators
    • Read receipts
    • Wi-Fi messaging between iPhones and Android devices
    • Improved group chats, including the ability for iPhone users to leave a conversation that includes Android users
    • Improved encryption compared to SMS
    • Share location with people inside text threads
  • Learn about RSC

    RCS, or Rich Communication Services, is the successor to SMS and MMS.

    In October last year, Apple made the surprise bulletin that RCS support would be coming to iPhones sometime in 2024.

    It will essentially make iPhone-to-Android texting much more like iPhone-to-iPhone texting via iMessage.

  • Pictures from the event, part two

    Below are some more sights and scenes from today’s Apple Worldwide Developers Conference.

    Apple’s CEO Tim Cook (L) and Craig Federighi, Senior Vice President for Software Engineering onstage
    Apple’s CEO Tim Cook (L) and Craig Federighi, Senior Vice President for Software Engineering onstageCredit: EPA
    The 2024 Apple Worldwide Developers Conference
    The 2024 Apple Worldwide Developers ConferenceCredit: AFP
  • Pictures from the event

    Below are some sights and scenes from today's Apple Worldwide Developers Conference.

    Apple CEO Tim Cook delivers remarks at the start of the Apple Worldwide Developers Conference (WWDC)
    Apple CEO Tim Cook delivers remarks at the start of the Apple Worldwide Developers Conference (WWDC)Credit: Getty
    People gathered for the 2024 Apple Worldwide Developers Conference (WWDC)
    People gathered for the 2024 Apple Worldwide Developers Conference (WWDC)Credit: EPA
  • When will consumers get to experience new features

    With all the new features being mentioned with the new iOS 18 update, they’ll likely arrive in September.

    That means they'll land alongside the likely release of Apple's rumored iPhone 16.

    But Apple usually lets you test out features early if you join the beta, so expect a trial release in summer like last year.

  • Apple Intelligence features

    Below are the features Apple Intelligence is rolling out soon.

    Apple Intelligence has many features
    Apple Intelligence has many featuresCredit: Apple
  • ChatGPT can help with pictures and stories

    ChatGPT can help you decorate if you ask it for example what plants would look good on your deck.

    If you want to tell your child a bedtime story using certain things they like you can ask ChatGPT to write up a story you can share.

    Credit: Apple
    Credit: Apple
  • Clean up

    If you thought you took a great picture but then realized there was something in the background you can now erase it.

    You can also search exactly to a certain point in videos now instead of trying to scroll through it for a while.

    Credit: Apple
    Credit: Apple
  • Genmojis

    Apple users can create genmojis which are created right on the fly about anything you type.

    For example a squirrel djing or a t-rex wearing a tutu on a surfboard.

    Credit: Apple
    Credit: Apple
  • Image Wand

    Image Wand can help create a better image when needed for a project or something for work.

    Credit: Apple
  • More on Apple Intelligence

    It is now easier to read emails because Apple Intelligence summarizes every message in your inbox.

    Apple Intelligence also enhances the notifications that you want to see.

    Credit: Apple
  • Siri can help with tasks quickly

    Siri can quickly pull up a specific picture enhance it for you and place it in another app if wanted.

    Siri has become even more helpful
    Siri has become even more helpfulCredit: Apple
  • Apple makes sure your privacy is kept

    Below is the privacy related to Apple Intelligence.

    Apple cares about your privacy
    Apple cares about your privacyCredit: Apple
  • Introducing Apple Intelligence

    Apple Intelligence assists with language, images, action, and architecture.

    iOS 18 introduces Apple Intelligence
    iOS 18 introduces Apple IntelligenceCredit: Apple
    Send your friend a personalized picture for their birthday
    Send your friend a personalized picture for their birthdayCredit: Apple
  • macOS Sequoia features

    Below are the latest features coming to macOS Sequoia.

    macOS Sequoia features
    macOS Sequoia featuresCredit: Apple
  • Assassins Creed coming to Mac

    Mac is releasing more games for Apple users to experience with the new macOS.

    Assassins Creed Shadows from Ubisoft is coming to the Mac and the iPad.

    Assassins Creed Shadows makes its way to the Mac
    Assassins Creed Shadows makes its way to the MacCredit: Apple
  • Passwords app

    Keep all your passwords in one secure place that way you never forget how to access any of your apps.

    Apple's passwords help is very helpful
    Apple's passwords help is very helpfulCredit: Apple
  • Background replacements

    When users are on calls for work or Facetimes with family they can use backgrounds to help look their best.

    Backgrounds are now a thing for Apple
    Backgrounds are now a thing for AppleCredit: Apple
  • Learn more about MacOS

    MacOS builds upon the iOS 18 features that were showcased on the iPhone.

    Interact with notifications from your iPhone directly through your Mac.

    MacOS rolls out multiple features
    MacOS rolls out multiple featuresCredit: Apple
  • Learn more about MacOS

    MacOS builds upon the iOS 18 features that were showcased on the iPhone.

    Interact with notifications from your iPhone directly through your Mac.

    MacOS rolls out multiple features
    MacOS rolls out multiple featuresCredit: Apple
  • iPad gets calculator

    The iPad calculator can help individuals with complex math problems.

    Math Notes allows individuals to input a math equation or problem and get instant answers.

    iPad gets calculator
    iPad gets calculatorCredit: Apple
    Math Notes helps users with more complex problems
    Math Notes helps users with more complex problemsCredit: Apple
  • iPadOS features

    iPadOS will feature a new floating tab bar that will turn into a sidebar for an easier way to browse.

    New floating bar for iPad0S
    New floating bar for iPad0SCredit: Apple
  • Vitals app

    A new Vitals app is coming to watchOS 11 and will track your vital signs consistently.

    If something unusual occurs with your vitals the app will check in and give you updates of why it is happening.

    Vitals app helps users track health
    Vitals app helps users track healthCredit: Apple
  • watchOS 11

    watchOS 11 will help keep you healthier with the new training feature.

    After a workout, the training load will let you know if the workout was easy, moderate, hard, or all out helping avoid a potential injury.

    Apple watch has many new features
    Apple watch has many new featuresCredit: Apple
    See how your workout went
    See how your workout wentCredit: Apple
  • Can you hear me?

    Apple users can enhance the dialogue over other sounds in a movie so they can hear the conversation.

    Subtitles will also be shown through certain parts of a movie if needed.

    Subtitles come up when needed
    Subtitles come up when neededCredit: Apple
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