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Evolution of football fashion: From Stanley Matthews to the Mods of the 60s, perms of the 70s, New Romantics of the 80s and The Spice Boys of the 90s… how footballers’ style has changed over the decades

WHATEVER the era, footballers have always remained the pioneers of fashion and culture. 

From the 1950s until now, top players haven't just been measured by their tailors, they've also been sized up by fans for their dress sense.

 Professional footballers have always been known for their style
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Professional footballers have always been known for their styleCredit: Iconic Images - Getty

In recent years, David Beckham and Cristiano Ronaldo have become bastions for the fashion set, eager to spy their hero's next outfit.

But before Becks and Ron, the likes of George Best, Kevin Keegan and even Hoddle and Waddle were the fashionistas of their time.

SunSport looks at how footballers' style has evolved over the years, often pushing trends into society.

And there's an honourable mention for 'The Spice Boys' of the 90s - remember when Liverpool wore those white suits at the 1996 FA Cup final?

The 50s

 Jimmy Hill was the epitome of a footballer in the 1950s
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Jimmy Hill was the epitome of a footballer in the 1950sCredit: Getty - Contributor
 Like most men in football in the 1950s, Sir Matt Busby smoked a pipe
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Like most men in football in the 1950s, Sir Matt Busby smoked a pipeCredit: This content is subject to copyright.

Even though football was very-much a working class sport in the 50s, footballers turned out like true gentleman.

Players and managers wore heavy wool jackets, trousers, hats and, as pictures proved, didn't mind a cheeky ciggy or pipe.

The late Jimmy Hill and Sir Matt Busby were both pipe smokers in their day.

But the legendary Stanley Matthews was far from that type. A vegetarian before his time, 'The Wizard of Dribble' was a style icon and role model.

 Stanley Matthews was the first stylish British footballer
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Stanley Matthews was the first stylish British footballerCredit: Getty - Contributor
 Italian international Rino Ferrario was admired for his elegance off the pitch
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Italian international Rino Ferrario was admired for his elegance off the pitchCredit: Getty - Contributor
 Stanley Matthews, seen here going to Buckingham Palace in 1965 to be knighted, was a trendsetter wearing smart suits and top hats
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Stanley Matthews, seen here going to Buckingham Palace in 1965 to be knighted, was a trendsetter wearing smart suits and top hatsCredit: PA:Press Association
 Blackpool captain Harry Johnston holds the FA Cup alongside his teammates in 1953
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Blackpool captain Harry Johnston holds the FA Cup alongside his teammates in 1953Credit: Getty - Contributor

Not only was he the first winner of the European Footballer of the Year and Football Writers' Player of the Year, he was a trendsetter.

Fitted suits, pocket squares, even top hats - he was the man that all footballers looked up to.

The Italian national team were also well ahead of the fashion game, even back then, wearing the best suits money could buy, with halfback Rino Ferrario known for his elegance.

Even football fans were smarter, dressing in their best suits to cheer on their boys from the stands.

It was a far-cry from the Stone Island and Henry Lloyd-wearing crowds of today.

 Norwich City fans in the 1950s were a smartly dressed bunch
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Norwich City fans in the 1950s were a smartly dressed bunchCredit: PA:Press Association
 Football fans wore flat caps and suits to cheer on their teams in the 50s
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Football fans wore flat caps and suits to cheer on their teams in the 50sCredit: Getty - Contributor

The 60s

The Beatles, the Stones, Michael Caine... the 1960s were all about Cool Britannia and Mod-inspired style.

The way the icons of the time dressed started to rub off on footballers.

'The Beautiful Game' became the fashionable one. George Best, Bobby Moore, Franz Beckenbauer all became revered for their style and started modeling and doing ads.

 George Best, pictured with 
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George Best, pictured with Credit: Getty - Contributor
 Fashionable footballer George Best was known as the 'fifth Beatle'
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Fashionable footballer George Best was known as the 'fifth Beatle'Credit: Hulton Archive - Getty
 As Mod-inspired fashion began taking over the UK in the 1960s, George Best adopted the trend with ease
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As Mod-inspired fashion began taking over the UK in the 1960s, George Best adopted the trend with easeCredit: Getty - Contributor

They transcended the world of football, crossing into fashion magazine shoots too.

This was epitomised by none more than Bobby, who with wife Tina famously posed for a spread in Vogue after winning the World Cup with England.

But the standout hero and pin-up was always the 'fifth Beatle' George.

Skinny trousers, leather Cuban heels and his long hair made him the style icon of the decade.

The Belfast boy set the bar high for the rest to follow, but he would eventually be overtaken in the fashion stakes by a certain lad from Leytonstone that also made his name at United.

 Bobby Moore and wife Tina Moore, wearing his 1966 England shirt, were pictured by famed celebrity photographer Terry O'Neill
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Bobby Moore and wife Tina Moore, wearing his 1966 England shirt, were pictured by famed celebrity photographer Terry O'NeillCredit: Iconic Images - Getty
 Franz Beckenbauer and Bobby Moore were two of the most fashion conscious footballers of their times
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Franz Beckenbauer and Bobby Moore were two of the most fashion conscious footballers of their timesCredit: Iconic Images - Getty
 Bobby Moore and Tina Moore were the epitome of Mod-chic at a reception toasting England's 1966 World Cup win a day after their 4-2 extra time win over West Germany
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Bobby Moore and Tina Moore were the epitome of Mod-chic at a reception toasting England's 1966 World Cup win a day after their 4-2 extra time win over West GermanyCredit: Getty - Contributor
 It was a family affair for Bobby Moore and Tina Moore, who even posed in fashion shoots with daughter Roberta
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It was a family affair for Bobby Moore and Tina Moore, who even posed in fashion shoots with daughter RobertaCredit: Getty - Contributor


IN HIS GENES Ronaldo and Cristiano Junior fashion: how to dress like the Real Madrid star and his son


The 70s

With clothes sussed, 70s footballers started experimenting with more hirsute looks.

Leicester City legend Frank Worthington took inspiration from Elvis Presley with his bouffant hair, but stayed in touch with his northern roots with a well-managed moustache.

He even dressed a bit like 'The King' wearing flares and frilly shirts.

 Frank Worthington was recognised as one of the most fashion-conscious footballers of the 1970s and loved wearing flares
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Frank Worthington was recognised as one of the most fashion-conscious footballers of the 1970s and loved wearing flaresCredit: Rex Features
 Not afraid to stretch his fashion chops, Frank Worthington often channeled Elvis Presley with his style
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Not afraid to stretch his fashion chops, Frank Worthington often channeled Elvis Presley with his styleCredit: Rex Features

But this was the era the greatest hair crime known to man was committed.

And there's two men responsible, who were at the forefront of a revolution that saw men across the land grabbing some rollers to create perms.

Kevin Keegan and Graeme Souness wore their perms with pride.

Souness even roped Trevor Francis in to try out the perm during their Sampdoria days in the 80s. That's right, the perm lasted for that long!

However, Pele got it right. Influenced by playing in the US for the New York Cosmos, he went full on Studio 54, the nightclub of its time, with his disco look.

 Kevin Keegan was the pioneer of the perm - the hairstyle that dominated the 1970s
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Kevin Keegan was the pioneer of the perm - the hairstyle that dominated the 1970sCredit: Getty - Contributor
 Graeme Souness encouraged teammate Trevor Francis to get a perm when they were at Sampdoria together
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Graeme Souness encouraged teammate Trevor Francis to get a perm when they were at Sampdoria togetherCredit: This content is subject to copyright.
 Liverpool and Scotland legend Graeme Souness was also an early adopter of the perm
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Liverpool and Scotland legend Graeme Souness was also an early adopter of the permCredit: PA:Press Association
 Both Graeme Souness and Trevor Francis wore their perms well into the 80s
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Both Graeme Souness and Trevor Francis wore their perms well into the 80sCredit: This content is subject to copyright.
 Influenced by the NY scene of the 70s, Pele opted for the Studio 54 look
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Influenced by the NY scene of the 70s, Pele opted for the Studio 54 lookCredit: Getty - Contributor

The 80s

With the perm beginning to die out, a musical trend transformed footballer's haircuts forever, as well as their dress sense.

And we're not talking about the mullet, although that did play a big part in the decade.

The birth of the New Romantics, think Duran Duran, Spandau Ballet and Adam Ant began to influence footballers.

 New Romantics Chris Waddle and Glenn Hoddle became pop stars in the 80s
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New Romantics Chris Waddle and Glenn Hoddle became pop stars in the 80sCredit: News Group Newspapers Ltd
 Diamond Lights was released by Glenn Hoddle and Chris Waddle in 1987
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Diamond Lights was released by Glenn Hoddle and Chris Waddle in 1987Credit: Jon Bond -The Sun

Chris Waddle, a guilty mullet-wearer of the past, teamed up with his Spurs chum Glenn Hoddle to sing their own New Wave classic.

Diamond Lights was released in 1987 and reached number 12 in the UK singles chart.

They even performed (lip-synced) the hit on Top of the Pops dressed like extras on Miami Vice, another huge 80s influence for footballers.

Sadly, the pop career the duo had hoped for didn't quite go to plan.

They released a second single called It's Goodbye, which it was from them, that only reached 92 in the charts and that was that.

 Sadly for Chris Waddle and Glenn Hoddle's pop career as a duo didn't last and they became known as a one-hit wonder
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Sadly for Chris Waddle and Glenn Hoddle's pop career as a duo didn't last and they became known as a one-hit wonderCredit: News Group Newspapers Ltd

Arguably, one of the most flamboyant men plying his trade in the First Division was Arsenal's Charlie Nicholas.

Nicknamed 'Champagne Charlie' for his exuberant lifestyle on the pitch, he himself was a fashion icon.

He appeared on the front cover of the NME and, if you squint your eyes, would've been an excellent frontman for a U2 cover band because of his resemblance to Bono.

In the late 80s, Diego Maradona embraced high-end Italian fashions while at Napoli.

 Charlie Nicholas would've been perfect for a U2 tribute act as Bono in this get-up
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Charlie Nicholas would've been perfect for a U2 tribute act as Bono in this get-upCredit: This content is subject to copyright.

It became custom for footballers to wear jewelry, and the best player in the world wasn't afraid to embrace an earring or two.

In music, US hip-hop began to sweep the UK with the likes of Public Enemy, Run-D.M.C. ruling the charts.

This rubbed off on Liverpool who adopted street wear for the Anfield Rap, their 1988 FA Cup Final song.

Even Kenny Daglish got in on the act, wearing a baseball cap sideways with a baggy Adidas top.

 Diego Maradona shows off his love for Italian fashion and jewelry
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Diego Maradona shows off his love for Italian fashion and jewelryCredit: Getty - Contributor
 Liverpool's squad dressed in street wear for their 1988 FA Cup final song
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Liverpool's squad dressed in street wear for their 1988 FA Cup final songCredit: Today
 Even Kenny Daglish adopted hip-hop wear for the Anfield Rap
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Even Kenny Daglish adopted hip-hop wear for the Anfield RapCredit: Bradley Ormesher

The 90s

Another musical revolution had swept the country, but footballers shunned Britpop fashion.

There were no 'Gallagher' haircuts as the Premier League became the phenomenon it is today following its launch in 1992.

And you didn't see footballers wearing Adidas Gazelles either, they went high-end fashion.

One man that led the style wars to become the ultimate football fashionista, even usurping Best, was David Beckham.

 When David Beckham wore a sarong it changed footballer's fashion-sense forever
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When David Beckham wore a sarong it changed footballer's fashion-sense foreverCredit: News Group Newspapers Ltd
 David Beckham went to high-end designers to get his clobber
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David Beckham went to high-end designers to get his clobberCredit: News Group Newspapers Ltd
 As men began to embrace metrosexuality, David Beckham was at the forefront of that look
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As men began to embrace metrosexuality, David Beckham was at the forefront of that lookCredit: PA:Press Association

He experimented with sarongs and splashed the cash on expensive designer clobber.

He also got himself a pop star wife in 'Posh Spice' from The Spice Girls. Metrosexuality among footballers had begun.

And that was highlighted again when housewives favourite, David Ginola walked the catwalk for Cerruti in the mid 90s.

Elsewhere, Liverpool's 'Spice Boys' wore the most recognisable suit anyone has ever worn at a FA Cup Final.

 David Ginola walked the catwalk for fashion designer Cerruti in the mid-90s
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David Ginola walked the catwalk for fashion designer Cerruti in the mid-90sCredit: Getty - Contributor

When Jamie Redknapp, Steve McManaman Robbie Fowler and Co wore white Giorgio Armani suits to Wembley in 1996 the world took notice.

But Sir Alex Ferguson, who was managing the Reds' opponents Man United that day, wasn't convinced.

He said the moment he saw those suits he knew that his boys were going to lift the cup.

 Liverpool's Spice Boys Jamie Redknapp, Steve McManaman Robbie Fowler wore white Giorgio Armani suits to the 1996 FA Cup Final
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Liverpool's Spice Boys Jamie Redknapp, Steve McManaman Robbie Fowler wore white Giorgio Armani suits to the 1996 FA Cup FinalCredit: Getty - Contributor
 When Sir Alex Ferguson saw Liverpool in their white suits at the FA Cup Final in 1996 he said he knew Man United were going to win the game
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When Sir Alex Ferguson saw Liverpool in their white suits at the FA Cup Final in 1996 he said he knew Man United were going to win the gameCredit: Getty - Contributor

The 00s to now

As more and more money continues to be poured into the game, the fashion houses and car companies continue to prosper from footballers.

In 2007, Beckham stripped down to his undies for Giorgio Armani after inking an exclusive £20m deal with the Italian designer.

Footballers became commercial beings again, and now we've seen the likes of Cristiano Ronaldo and Beckham launch their own fashion ranges.

They haven't evolved too far from the noughties beings, visiting the most exclusive designer boutiques to get their fashion kicks.

 Giorgio Armani handed David Beckham a £20m contract to model underwear
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Giorgio Armani handed David Beckham a £20m contract to model underwearCredit: Handout
 Giorgio Armani and David teamed up for a shoot in 2009
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Giorgio Armani and David teamed up for a shoot in 2009
 Cristiano Ronaldo launched his own fashion range called CR7
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Cristiano Ronaldo launched his own fashion range called CR7
 Both Cristiano Ronaldo and his son Cristiano Jr are both fashionistas
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Both Cristiano Ronaldo and his son Cristiano Jr are both fashionistas
 PSG star Neymar embraces new fashion and is a regular at Paris Fashion Week
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PSG star Neymar embraces new fashion and is a regular at Paris Fashion WeekCredit: Rex Features
 Neymar models jeans for fashion giants Replay and appears in several ads
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Neymar models jeans for fashion giants Replay and appears in several adsCredit: Reuters
 Arsenal star Hector Bellerin is a dedicated follower of fashion attending London Fashion Week regularly
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Arsenal star Hector Bellerin is a dedicated follower of fashion attending London Fashion Week regularlyCredit: PA
 Spanish defender Hector Bellerin isn't afraid to push the fashion boundaries when he dresses
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Spanish defender Hector Bellerin isn't afraid to push the fashion boundaries when he dressesCredit: Getty - Contributor
 Players like Roberto Firmino are even whitening their teeth to look more presentable
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Players like Roberto Firmino are even whitening their teeth to look more presentableCredit: Instagram @roberto_firmino
 Footballers like Pierre-Emerick Aubameyang are even dressing their cars in chrome-wraps to look more fashionable
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Footballers like Pierre-Emerick Aubameyang are even dressing their cars in chrome-wraps to look more fashionableCredit: Instagram @aubameyang97

But the younger set are taking it even further, with the likes of Hector Bellerin and Neymar, who is the face of Replay jeans, being regulars at exclusive fashion shows.

They're even so concerned about their appearance, some are getting their teeth polished or fixed to look sparking new, step-forward Roberto Firmino.

And if it's not their appearance they're concerned about, footballers like Pierre-Emerick Aubameyang are wrapping their cars in chrome to look trendy too.

We don't where it's going, but roll on the next decade because we can't wait to see where footballers take fashion next.

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