EX-boxer David Haye is planning a range of sun lotions — after accusing actress Helen Flanagan of reeking of fake tan.
The former world champ, 43, has been linked to Helen, 33, who was his campmate in I'm A Celebrity in 2012.
We can reveal he has lodged papers with the UK’s Intellectual Property Office asking to ringfence the name “Haye” for ten years. He wants to sell cosmetics and toiletries including “sunscreens and suntan oils and creams”.
Clothes, handbags and boxing gear will also be covered under the “Haye” banner, as well as sports and fitness classes.
Haye previously said of the former Corrie star: “Helen is a real cute little chick, a bit ditzy, but she stinks of fake tan.”
But last month it was revealed that the boxing champ had been enjoying 'secret dates' with the former soap star.
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The pair became friends when they appeared on I’m A Celebrity in 2012, but recently matched on dating app Raya and sparks have reportedly flown.
Helen, 33, met up for dinner with former champion boxer David — who had been in a ‘throuple’ relationship with girlfriend Sian Osbourne and pop star Una Healy.
But it is understood Helen and David, 43, went on dates alone.