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Amazon Prime Day beauty deals to expect in October 2024 Big Deal Days event

*If you click on a link in this story we will earn affiliate revenue. Prices are correct at the time of writing but are subject to change.
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AMAZON Prime Day 2024 is fast approaching, as it is due to take place on 8th and 9th October.

Prime members will be treated to 48 hours of bumper deals next week, and as part of the Amazon Prime Day deals there will be offers across Amazon devices, tech, home and garden, fashion, and of course, beauty.

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Shop Amazon Prime Day beauty deals

The October Prime Day 2024 — officially called Prime Big Deal Days — will run from 12.01am on 8th October to midnight on 9th October.

The Prime Day deals will be exclusively available for Prime members to access, though if you want to sign up to be a Prime member you can do so in advance of the upcoming event so not to miss out.

Amazon's Prime Day sale is a must for beauty lovers shopping beauty, hunting for beauty deals, and those wanting to stock up on gifts ahead of Christmas - it pays to be organised, quite literally.

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The two-day event is a perfect time to snap up deep discounts on pricey beauty electrical items, with bargains on Dyson Airwrap dupes, Revlon hair tools and ghd straighteners, which have appeared in the sale in previous years.

If you want full access to the deals when they go live, you will need to make sure you , which is super simple to do so.

Amazon has teased shoppers with a selection of deals and sales in recent weeks, but there will be even bigger discounts on Amazon Prime Day.

What is Amazon Prime Day?

Amazon Prime Day is the annual sales event exclusively for .

It first began in July 2015 as a way for the retailer to celebrate Prime members during its 20th birthday anniversary.

But it has since evolved into one of the biggest shopping events of the year for Amazon fans. 

During Prime Day, Amazon offers incredible savings across a wide range of categories, with new deals launching every few minutes. 

Over the last few years, following the pandemic, Amazon has chosen to host two Prime Day events each year, one in July and another in October.

The October event, which is called the , is perfectly timed for organised shoppers who want to stock up on Christmas gifts at a fraction of their normal price.

How to take part in Amazon Prime Day?

The next Prime Day installment for 2024 is just around the corner...

To take advantage of all the Prime Day deals, you'll need to be an Amazon Prime member. 

If you're not already a member, and you’ve never had a Prime account before, you can to access the deals. 

By activating your free trial you’ll get immediate access to the Prime Day deals, and access to the rest of the Prime membership benefits, which include free shipping, access to Prime Video and Prime Music.

Once you're a , simply visit the Prime Day page on the Amazon website to start shopping.

If after 30 days you decide you don't want the membership, remember to cancel before the end of the trial period or you'll be charged.

A monthly Prime membership costs £8.99, or you can pay £95 for an annual subscription.

  • to access all the Prime Day deals next month

When is the Prime Big Deal Days 2024 event?

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Sign up for an Amazon Prime 30-day free trial

Amazon has confirmed the next Prime Day will be the .

The sale will kick off on 8th October until 9th October, with just 48 hours for shoppers to take advantage of discounts across top brands like Dyson, Revlon, Elemis, Cloud Nine, Elizabeth Arden and more.

The highly anticipated event spans over 48 hours, with a mix of offers ranging from lightning deals available for a limited time to deals for the duration of the event.

More recently exclusive discounts have been made available to Amazon Prime members before the two-day event starts, shoppers can head to the to check out current offers.

What is good to buy during Prime Day?

Prime Day offers discounts on a wide range of products, making it an excellent time to stock up on essentials or treat yourself to something special.

It is a particularly good time to purchase more expensive items such as beauty electricals or premium skincare and makeup products as often savings are comparable to other seasonal sales throughout the year.

Shoppers can check Amazon pricing over time using platforms like camelcamelcamel or price comparison sites such as Idealo and PriceSpy to ensure they really are getting the best possible deal before taking the plunge.

In terms of beauty buys, the biggest cash savings will be on high-ticket beauty items such as hair straighteners, IPL hair removal machines, electric shavers and toothbrushes.

But the sale is also a great chance to bulk buy everyday beauty essentials, which is more cost-effective in the long run.

In previous years there have been huge savings on premium ad designer beauty names such as Shark beauty, Lancôme, Elizabeth Arden, Kérastase, Colour Wow, Elemis, ghd and OPI.

However, shoppers will also find plenty of everyday skincare and makeup brands like Cerave, BioOil, Maybelline and Olay.

How to find Amazon Prime Day deals?

Finding Amazon Prime Day deals is easier than ever thanks to the dedicated on the Amazon website.

On the deals hub page, you can browse thousands of offers across all categories. 

You can also follow Amazon on social media for real-time updates and sneak peeks at upcoming deals.

In my opinion, to make the most of Prime Day you should keep an eye out for deals leading up to the event by browsing the on the Amazon website or app. 

You can also set reminders with an Alexa device, and add items to personalised Wish Lists or Save For Later lists.

The added bonus is that Alexa will automatically alert you when a deal on your favourite item is live. 

What is a lightning deal?

There are a variety of different Prime Day deals to look out for during the event.

Alongside 'deals of the day', Prime shoppers can get their hands on limited-time offers called .

These lightning deals come in limited quantities and once they are sold out they aren't restocked - making them even more in-demand.

In the past, we have seen Prime Exclusive offers crop up, which only Prime members can take advantage of.

But these offers are often early access deals that get released ahead of the main sale event and often entice non-members to join up for the extra discounts.

On rare occasions, you will find discounts on newer released beauty or makeup items, but they often sell out fast.

Amazon Prime Day: live beauty deals

Best skincare deals

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  • Bundle of Olay Super Serum, £36.08 (was £77.99) -
  • Mighty Patch Original Spot Patches by Hero Cosmetics, £12.45 (was £17.99) -
  • ATOANY Gel Nail Polish Remover, £12.45 (was £17.99) -
  • 3-Layer Desktop Cosmetic Storage Box, £17.84 (was £27.99) -
  • Nip+Fab SPF 30 Moisturiser Renew Anti Redness, £23 (was £29.95) -
  • COSRX Advanced Snail 92 All in one Cream, £12 (was £27) -
  • Garnier Vitamin C Serum for Face, £8.70 (was £12.99) -
  • CeraVe Blemish Control Face Cleanser with 2% Salicylic Acid & Niacinamide, £10.40 (was £13) -
  • Rituals Gift Set for Women from The Ritual of Sakura, £43.90 (was £49.99) -

Best make-up deals

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  • Maybelline Concealer Instant Anti Age Eraser Eye Concealer, £7.49 (was £9.99) -
  • STYLPRO Mini Beauty Fridge in Rose Gold, £43.99 (was £54.99) -
  • e.l.f. Glow Reviver Lip Oil, £7.75 (was £8) -
  • Rare Beauty Soft Pinch Liquid Blush, £21.45 (was £22.22) -
  • Maybelline New York Lash Sensational Sky High Mascara, £7.79 (was £12.99) -
  • L'Oreal Paris True Match Tinted Serum Foundation, £11.99 (was £14.99) -
  • Rimmel Lasting Radiance Medium Coverage Anti Pollution Foundation, £8.76 (was £10.99) -

Best haircare deals

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  • OLAPLEX No 3 Hair Perfector, £19.95 (was £28) -
  • Aussie SOS Hair Mask, Supercharged Moisture, £7.50 (was £12) -
  • Green People Moisturising Conditioner, £11.66 (Was £17.50) -
  • Detangle Hair Brush for Women, £3.19 (Was £3.99) -
  • The Inkey List Hyaluronic Acid Hydrating Hair Treatment, £7.50 (was £8) -
  • COLOR WOW Extra Strength Dream Coat, £28 (was £32) -
  • Kérastase Elixir Ultime Hair Oil, £38.53 (was £42.80) -

Best grooming deals

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  • Philips Multigoom Series 3000 8-in-1 Face and Body Hair Shaver and Trimmer, £28 (was £32.99) -
  • Braun 10-in-1 All-in-One Style Kit Series 5, £41.99 (was £74.99) -
  • Philips Electric Shaver 3000 Series, £52.99 (was £119.99) -
  • Wahl Groomsman Rechargeable Beard Trimmer, £15.99 (was £19.99) -
  • 7D Head Shavers for Bald Men, £39.99 (Was £49.99) -

Best beauty tools deals

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  • ghd Platinum + Professional Hair Straighteners, £174 (was £239) -
  • Revlon Salon One-Step Hair Dryer & Volumiser, £34.99 (was £49.99) -
  • ghd Air Hair Drying kit, £104.99 (was £155) -
  • Kitsch Ice Roller for Face, £11.19 (was £13.99) -
  • LED UV Nail Lamps for Gel Nail Polish, £8.49 (was £13.99) -
  • BAGSMART Toiletry Bag Large Hanging Travel Wash Bag, £23.99 (was £29.99) -
  • 4PCS 5ml Perfume Atomiser Refillable Bottles, £4.99 (was £8.98) -

READ MORE SUN STORIES

Best fragrance deals

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  • Vera Wang Princess Eau de Toilette for Women, £20.35 (was £60) -
  • DAVIDOFF Cool Water Man Intense Eau de Parfum, £35 (was £67) -
  • ARMAF Club De Nuit Eau De Parfum, for Men, £49.95 (was £75.02) -
  • Montblanc Explorer Eau de Parfum, £61.50 (was £82) -
  • BOSS The Scent - Eau de Parfum for Her, £56 (was £89) -
  • Daisy Marc Jacobs, £38.55 (was £69.99) -
  • Britney Spears Fantasy, £19.95 (was £42) -

Best nailcare deals

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  • Sally Hansen Advanced Hard as Nails Strengthener, £4 to £7 -
  • Sally Hansen Instant Cuticle Remover, £5.15 (was £7.99) -
  • OPI Nail Envy Nail Polish, £18.62 (was £21.99) -
  • Cutex Hydrating Cuticle Oi, £6 (was £7.09) -
  • Sally Hansen Nail Growth Miracle Treatment, £5.80 (was £10.95) -
  • O’Keeffe’s Working Hands, £6 (was £8.49) -
  • essie Original Nail Polish, 50 bordeaux, £6.98 (was £8.99) -

Amazon Prime Day: 10 best early deals

Amazon Prime Day is next week (8th-9th October), but there's already some early deals to check out. Here's our favourites:

*If you click on a link in this boxout we will earn affiliate revenue

  1. Ring Intercom by Amazon, £39.99 (was £99.99) -
  2. Amazon Fire TV Stick, £16.99 (was £44.99) -
  3. Maybelline Lash Sensational Mascara, £7.79 (was £12.99) -
  4. Stanley Classic Legendary Food Jar, £26.23 (was £37.99) -
  5. LUGG Travel Suitcase Set - Skywander 3-Piece Hard Shell Luggage, £84.99 (was £99.99) -
  6. Philips OneBlade 360, £34.99 (was £54.99) -
  7. Olay Regenerist Collagen Peptide 24 Eye Cream Without Fragrance, £17.33 (was £38) -
  8. Remington Keratin Protect Hair Straighteners, £52.76 (was £119.99) -
  9. Bio Cultures Complex Probiotics & Prebiotics, £19.79 (was
    £25.99) -
  10. Xinwld Wireless Earbuds, £18.98 (was £99.99) -

We'll be keeping a close eye out for some of the best deals so remember to check back to snag these deals

We've rounded up more great offers here:


Want to find more savings on your online shopping? Then head to where you can get discounts and voucher codes from hundreds of top retailers including , , , , , , and more.

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