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LITTLE CHOC OF HORRORS

Freddo bar prices have surged 200% since 2000 – more than ANY other food

The price of the treat has risen more sharply than any other foodstuff over the past 18 years now retailing at 30p

FREDDOS have had a 200 per cent increase in price since the turn of the millennium, it has been revealed.

The small frog shaped chocolate is remembered as selling for 10p from its launch in 1994 and throughout the noughties.

The price of Freddos has shot up over the last 18 years
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The price of Freddos has shot up over the last 18 yearsCredit: Alamy

However the price of the treat has risen more sharply than any other good over the past 18 years, a new study has found.

The little sweet has soared in price by 200 per cent since the year 2000 now retailing at 30p.

At the same time, the average salary had risen by 24 per cent from £23,000 in 2000 to £28,600 now.

The study also found that inflation had seen the price of goods and services rise by more than 65 per cent in the 18 year period - meaning wages are lagging far behind.

The sweets have risen more steeply than any other product, a study has shown
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The sweets have risen more steeply than any other product, a study has shownCredit: Vouchercloud

In 2000, £10 would get you 19 loaves of bread, but now it would get you just nine loaves, the study found.

The study also found that a fully comprehensive car insurance policy had risen just two per cent, from £561 in 2000 to £574 this year and that the average weekly food shop per person had shot up 54 per cent from £24 in 2000 to £37 now.

Using historical inflation data from the Bank of England, MoneySuperMarket found that £10 in 2000 holds the equivalent value of £16.51 today.

The study also found that inflation had seen the price of goods and services rise by more than 65 per cent in the 18 year period - meaning wages are lagging far behind.
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The study also found that inflation had seen the price of goods and services rise by more than 65 per cent in the 18 year period - meaning wages are lagging far behind.Credit: Vouchercloud

A spokesman said: “Analysis of individual food and drink items, such as a pint of beer and a loaf of bread, also indicated that prices rose well beyond inflation.

“£10 in 2000 would have allowed you to purchase 19 loaves of bread or 5.7 pints of beer, yet in 2018 your £10 would only stretch to 9 loaves of bread or just 2.8 pints of beer.

“The well-documented price of a Freddo chocolate bar was also found to have risen by a staggering 200 per cent over the past 18 years, costing just 10p in 2000 compared to 30p in 2018."

Kingdom of Sweets, on Oxford Street, which specialises in selling foreign and imported sweets hit the headlines earlier this year for selling a peppermint version of the bar imported from Australia for £1.

The sweets - which are normally sold just in Australia - are peppermint favoured.


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