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SEX TOY
Shoppers shocked by children’s ‘Bam Bam’ hamster toy that makes moaning SEX NOISES while vibrating and bouncing up and down
Red-faced Luke King, 27, and wife Francesca left Debenhams in embarrassment after spotting the cuddly rodent
SHOPPERS were left red-faced after a children's hamster toy started making SEX NOISES in a high street store.
Luke King, 27, was browsing the children's toys at Debenhams with wife Francesca when he spotted the cuddly rodent.
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Curious, he pressed the 'try me' button - but was left red-faced when the bizarre toy started banging on the shelf and screaming.
James, who works in engineering, was so mortified, he and Francesca left the store.
He said: "It started coming out with very unusual sounds for a kids' toy.
"It was making these screaming sounds and I was like, 'Oh my God'.
"I was a bit embarrassed because there were quite a few people looking at me.
"My wife told me to shut it off because it was really loud and it didn't sound very appropriate.
"It sounded like a woman engaging in sexual activity.
"It definitely raised a few eyebrows."
"We didn't buy it," he said, following the ordeal at Debenhams in Salisbury, Wilts., adding: "We left quite shortly after that."
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The innocent-looking Bam Bam soft toy hamster is made by Spanish manufacturer IMC Toys under the Club Petz brand.
It is sold in the UK by retailers including Tesco, Argos, Toys R Us, Amazon and Smyths.
Its makers describe it as a "cute and cuddly" "bonkers bouncing hamster" which will start "shaking and bouncing all over" if you give it a squeeze.
The odd product usually retails for around £20 - but Luke, who was at the store with wife, Francesca, a 27-year-old student, said it was in the reduced section.
Debenhams have since slashed the price to just £10 in the January sales.
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Luke, of Tavistock, Devon, who had been looking for a gift for Francesca's niece, said: "I don't know the background to the toy.
"I had never seen it before, but I'm not very good at keeping up with kids' toys."
"You would think it would get to the marketing or developing stage and someone would think, 'Hold on a sec, this doesn't sound right," he added.
"It was on sale for about was on sale for £14 and I think it was reduced.
"Maybe that's why it wasn't selling..."
Debenhams and IMC Toys are yet to respond to requests for a comment.
Last month a passenger tweeted a picture of a huge sex toy on a tram in Rochdale, Greater Manchester.
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