DARK HORSE

Inside the world of ‘bronies’- the men who love My Little Pony & are linked with neo-Nazism & shootings

MY Little Pony is supposed to be a harmless kids show, but a hardcore following of adult fans have twisted it into something darker.

Animal porn and white supremacy have long been associated with the surreal subculture — which is now being linked with a mass shooting too.

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The post was reportedly accompanied by a picture of Applejack, one of the main characters from the children's TV series My Little Pony: Friendship is Magic.

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Characters from the My Little Pony: Friendship is Magic TV series have become an obsession for 'bronies'
Bronies at BronyCon in Baltimore in 2019 - it's a quirky hobby for many, but some use the subculture to spread dark ideasCredit: AFP

An internal Facebook memo obtained by the Journal says Hole had two Facebook accounts which mostly focused on My Little Pony.

Adult fans of the show refer to themselves as "bronies" — a portmanteau of the words "bro" and "ponies" — and as a group they've "displayed elements of far-right and white nationalist extremism," the memo said, though there's no sign that was what motivated Hole's attack.

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While the overwhelming majority of bronies are just sincere fans of the series, online forums have been infested with extreme porn and racist messaging for years — and have even been linked with real world violence before.

Kids show with adult fans

My Little Pony had happily cantered along for decades as an innocuous brand for kids long before online forums became obsessed with it.

Hasbro began manufacturing the range of toys in 1981, but the series' characters didn't gain a widespread adult following until the launch of the animated kids series My Little Pony: Friendship is Magic in 2010.

The cartoon, which ran from 2010-2019, was aimed at kids and covered themes of friendship and kindnessCredit: BBC
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The series soon attracted an adult audience and a market of conventions and merchandise spread in recent yearsCredit: AFP

The show follows a group of magical pony friends with names like Twilight Sparkle and Rainbow Dash on their adventures in a fantasy world called Equestria.

In the years since it first aired, the brony subculture built in online forums including 4Chan, an anonymous image board site now linked with a seemingly endless list of scandals.

But it soon spilled offline too, with brony conventions attracting thousands of likeminded fans from around the world to meet up in person.

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And there's even a hardcore following in the UK who've been outspoken in defending their interest, arguing that most bronies are just well-intentioned hobbyists.

Sam Harris, a British brony, has defended the subculture from critics who see it as dangerousCredit: BBC

“Some people seem to think it’s sexual attraction to the characters,” Sam Harris, organiser of the Severn Bronies, told the BBC.

“Or that they might want to do things with actual horses, or they collect the cuddly toys to do lewd things to them, that kind of thing is sensationalist hype and completely untrue.

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