A MAJOR firm behind the world's fastest car is set to launch a new state-of-the-art showroom.
Industry giant Koenigsegg is now opening a new flagship dealership in the heart of London, on Kensington High Street.
Fans will be thrilled to see luxury car models from a variety of ranges, as execs dub the opening a "significant milestone" in the Swedish manufacturer's global market.
It comes as the Koenigsegg Regera impressed car enthusiasts, speeding from 0 to 249mph and back to zero in less than 30 seconds.
The £2.1million motor is one of the most sought-after in the world, after just 80 units were made during its production between March 2016-2021.
The plug-in hybrid sports car was designed to be a more practical and luxurious alternative to the brand's regular lightweight lineup.
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As reported by Darren McDermott, co-owner – Koenigsegg London said: "Koenigsegg London will be a fantastic addition to the Koenigsegg network, and we’re delighted to be the UK’s official dedicated distributor and service agent.
"London is the ultimate destination for the purchase and aftercare of these amazing hypercars and we look forward to welcoming our clients to the Kensington showroom and joining us on this exciting journey."
James Walker, also co-owner, added: "We are so proud and excited to announce the opening of our Koenigsegg dealership in the heart of London.
"This marks a significant milestone for us, and it’s an absolute honour to represent a brand as prestigious and innovative as Koenigsegg.
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"Our whole team at Koenigsegg London are passionate about these incredible hypercars, and we are eager to share this passion with the city. The opportunity to bring Koenigsegg to central London is not just a business achievement for us, it’s a personal dream come true."
Christian von Koenigsegg, founder and CEO, said: "We are thrilled that Koenigsegg London joins our dealer network and becomes part of the Koenigsegg family.
"The new facility will be perfectly placed in the UK’s capital to deliver a unique and immersive experience that reflects the exceptional quality, innovation, and performance that define Koenigsegg."
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