IN A FIZZ
Pepsi launches two new flavours and one based on a classic British summer dessert
Fans begged Pepsi to keep the flavours permanently
PEPSI has launched two new flavours - one of which is based on a classic British summer dessert.
The indulgent options have dropped at Tesco - but they're only available for a limited time.
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The first is a Cream Soda flavoured Pepsi, bringing a taste of the USA to Brits.
The second is a Strawberries ‘N’ Cream Soda, blending an American invention with the flavours of a British summer.
The drinks, which are both zero sugar, hit Tesco shelves in January - in 500ml bottles, 330ml cans, 8x330ml multipacks and 1.5-litre bottles.
But shoppers will have to rush as they'll only be available until February 19.
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Fans went wild for both products after Pepsi posted about them on Facebook.
One said: "These are fantastic hope you will keep them in the range ongoing."
Another wrote: "Need to make these a permanent thing! Best flavours!!"
And a third echoed: "They are both amazing, really creamy and don't taste sugar free at all."
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Pepsi's supplier, Carlsberg Britvic, has described the pair as “the ultimate sweet treat to indulge”.
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The company plans to bolster the rollout with “a comprehensive and disruptive communications plan targeted at recruiting new Gen Z shoppers into cola”.
Vice-president Ben Parker added: “Pepsi brings unique flavours and zero-sugar offerings to retailers’ shelves.
“This latest launch is an exciting and bold step into the indulgence space and is designed with Gen Z flavour lovers in mind.”
It is the first new launch by the brand since it dropped Pepsi Electric in 2024 - a citrusy, blue-coloured drink.
Before that, in 2023, it announced a mango-flavoured Pepsi Max.
Meanwhile, competitor Coca Cola dropped the limited edition Coca-Cola Cinnamon in 2019 - only to bring it back last year.
Last month, shoppers rushed to get their hands on the flavour at Tesco - where it had been slashed to just 18p from around £1.85.
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In more unfortunately news for the brand, it was forced to recall a number of drinks, including Appletiser and Sprite, over safety concerns.
Tests had revealed elevated levels of the chemical chlorate, a by-product that emerges from the breakdown of chlorine-based disinfectants used in water treatment - can lead to iodine deficiency issues.
How to bag a bargain
SUN Savers Editor Lana Clements explains how to find a cut-price item and bag a bargain…
Sign up to loyalty schemes of the brands that you regularly shop with.
Big names regularly offer discounts or special lower prices for members, among other perks.
Sales are when you can pick up a real steal.
Retailers usually have periodic promotions that tie into payday at the end of the month or Bank Holiday weekends, so keep a lookout and shop when these deals are on.
Sign up to mailing lists and you’ll also be first to know of special offers. It can be worth following retailers on social media too.
When buying online, always do a search for money off codes or vouchers that you can use and are just two sites that round up promotions by retailer.
Scanner apps are useful to have on your phone. app has a scanner that you can use to compare prices on branded items when out shopping.
Bargain hunters can also use B&M’s scanner in the app to find discounts in-store before staff have marked them out.
And always check if you can get cashback before paying which in effect means you’ll get some of your money back or a discount on the item.
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