Cult chocolate bar now being sold in Tesco after being discontinued three years ago
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A CULT chocolate bar is now being sold in Tesco after being discontinued nearly three years ago.
Milky Way Crispy Rolls have made a return to the UK’s biggest supermarket.
It comes after they were discontinued in 2022, although shoppers have been spotting them intermittently since at Poundland and Home Bargains.
The delight, which combines crispy wafer, a soft centre and smooth milk chocolate coating, will now be sold at selected Tesco Express stores.
The supermarket’s smaller store format will be selling the treat for just 45p.
It will excite fans of the iconic chocolate bar, who have been sharing their joy about its return on social media.
One said: “Milky Way crispy rolls are back… what a time to be alive.”
Another added: “Love crispy rolls, what good news this is.”
And a third said: “WHAT!!! I’m going there after the school run.””
Tesco is not the only supermarket offering the coveted treat.
Iceland left shoppers gobsmacked this week when it announced Milky Way Crispy Rolls would be back in stock.
The supermarket chain is adding the chocs, as well as new Bounty Crispy Rolls and Twix Crispy Rolls, to shelves on February 4 for a week.
They will also be available to purchase on Iceland‘s website.
Iceland is selling all three of the crispy rolls for 50p each, while shoppers can get three for £1.20 from next week.
The Bounty rolls have 519 calories per 100g, the Twix rolls 511 calories per 100g and the Milky Way rolls 513 calories per 100g.
The Milky Way Crispy Rolls aren’t just back on sale at Iceland either. We spotted them on sale at one SPAR branch in North London.
Shoppers online are reporting they’re on sale at Farm Foods as well, scanning through at three for £1.
Meanwhile, Mars Wrigley, which makes and distributes all three of the crispy rolls, said they will be available at major retailers from February 1 on a permanent basis.
WHAT OTHER DISCONTINUED CHOC IS COMING BACK
It’s not the first time shoppers have been rushing to their nearest store to pick up a returning discontinued chocolate.
Retailer B&M sparked excitement among chocaholics last year after bringing back Cadbury Fuse Mini Treats.
Sweet-toothed customers were quick to post the find on Facebook after realising it was a rehash of the full bar sold in the mid-2000s.
In July, Nestle brought back the iconic Caramac bar in three forms after axing the chocolate the previous November.
The chocolatier said it had taken the “difficult decision” to drop the sweet snack due to low sales.
Elsewhere, shoppers were shocked to see the Dairy Milk Marble bar back on B&M shelves last month.
It features milk chocolate and white chocolate blended together and filled with a hazelnut praline centre.
The Dairy Milk variation continued to be sold in Australia after it was axed in the UK, so this appears to be an import.
The sweet treat is understood to last be sold at B&M stores around three or four years ago.
How to save money on chocolate
We all love a bit of chocolate from now and then, but you don't have to break the bank buying your favourite bar.
Consumer reporter Sam Walker reveals how to cut costs…
Go own brand – if you’re not too fussed about flavour and just want to supplant your chocolate cravings, you’ll save by going for the supermarket’s own brand bars.
Shop around – if you’ve spotted your favourite variety at the supermarket, make sure you check if it’s cheaper elsewhere.
Websites like Trolley.co.uk let you compare prices on products across all the major chains to see if you’re getting the best deal.
Look out for yellow stickers – supermarket staff put yellow, and sometimes orange and red, stickers on to products to show they’ve been reduced.
They usually do this if the product is coming to the end of its best-before date or the packaging is slightly damaged.
Buy bigger bars – most of the time, but not always, chocolate is cheaper per 100g the larger the bar.
So if you’ve got the appetite, and you were going to buy a hefty amount of chocolate anyway, you might as well go bigger.
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