SHOPPERS are racing to get their hands on new gorgeous light up glitter gins from a budget retailer perfect for the festive season.
The latest B&M Christmas essential is available in stores nationwide for only £14.
B&M is bringing customers the perfect tipple for their seasonal celebrations with the dazzling drink.
It comes in a bottle which transforms the gin liqueur into a piece of festive decor.
The light-up effect brings a warm, glowing atmosphere to any Christmas celebration - and would make the perfect gift.
The edible gold flakes add a luxurious touch and there is a whimsical gonk character hidden in the glass bottle that turns this tipple into a festive centrepiece.
read more in money
The two flavours available are Clementine and Winter Berries, with both measuring 50cl and a 15% ABV.
Purchasers have been tagging their friends on social media to look at the gin liqueur.
One fan said on Facebook: "These are pretty!"
Another commented: "They look so pretty might have to try these."
Most read in Money
And another simply said: "Need!"
You'll need to head to a B&M store to get the latest treat as you can't buy online from the bargain retailer.
You can find your nearest branch by using the store locator tool on the B&M website.
B&M’s light-up gonk gins also keeps your budget merry, with pricier competitor M&S releasing its snow globe gin liqueur equivalent for £20 for 70cl.
This is £6 more expensive than the B&M alternative, but contains 20cl more.
Th
In past years at M&S, a 70cl bottle cost £16, but now the price has gone up to £20. The bottle of clementine flavoured drink also comes in a new gifting box.
The M&S Christmas drink has been off the shelves since 2022.
Now shoppers will be delighted to be able to buy the supermarket's original snow globe gin liqueur again.
The bottles of M&S gin liqueur have been a festive staple for the major supermarket for several years.
How to save money on Christmas shopping
Consumer reporter Sam Walker reveals how you can save money on your Christmas shopping.
Limit the amount of presents - buying presents for all your family and friends can cost a bomb.
Instead, why not organise a Secret Santa between your inner circles so you're not having to buy multiple presents.
Plan ahead - if you've got the stamina and budget, it's worth buying your Christmas presents for the following year in the January sales.
Make sure you shop around for the best deals by using price comparison sites so you're not forking out more than you should though.
Buy in Boxing Day sales - some retailers start their main Christmas sales early so you can actually snap up a bargain before December 25.
Delivery may cost you a bit more, but it can be worth it if the savings are decent.
Shop via outlet stores - you can save loads of money shopping via outlet stores like Amazon Warehouse or Office Offcuts.
They work by selling returned or slightly damaged products at a discounted rate, but usually any wear and tear is minor.
And due to the drink's popularity, back in 2020 customers were given a limit and told they could only buy two at a time.
M&S didn't sell the liqueur last year, but it has now brought the iconic drink back.
Instead in 2023 it sold new festive tipples - Very Berry Vodka Liqueur, Marmalade Gin Liqueur and Stollen Rum Liqueur.
They came in bottles with LED lights and a stylish pinecone design and were priced at £15.
In previous years the snowglobe gin came in two flavours - clementine and spiced sugar plum - but this year, only the Clementine one will be sold.
The sugar plum bottles lit up with a cool white glow, illuminating a festive figure skater on the design of the glass.
Aldi has also served up similar drinks/decorations in previous years at bargain prices - but has yet to launch one this year.
Last year it offered three bottle designs, two of which lit up, each with a flurry of 23-carat gold flakes.
The £17.99 tipples came in clementine or pomegranate and cranberry flavours.
Back in 2021, the drink was also at the centre of a legal action M&S launched against Aldi, accusing the rival supermarket of selling a "copycat" version of the iconic gin.
READ MORE SUN STORIES
After a lengthy court case, Aldi was found guilty of infringing upon the M&S design.
Take a look at M&S' latest glitter gin liqueur and the rest of its huge new Christmas range when we got a first taste.