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SHOPPERS are devastated as a teatime staple dubbed "better than Heinz baked beans" has been axed from shelves.

Heinz has confirmed that it will be discontinuing its Weight Watchers beans in a post on X, formerly known as Twitter.

Heinz confirmed that it has axed its Weight Watchers baked beans
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Heinz confirmed that it has axed its Weight Watchers baked beans
The iconic food brand said, 'The Weight Watchers from Heinz Beans have been discontinued'
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The iconic food brand said, 'The Weight Watchers from Heinz Beans have been discontinued'Credit: Getty - Contributor

The news has left Heinz lovers gutted with one shopper crying: "Why can't I buy them anywhere."

The distraught customer added: "Not been available for months.

"They're better than the normal ones."

Heinz confirmed on X: "The Weight Watchers from Heinz Beans have been discontinued."

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The iconic food brand has been axing various popular products infuriating shoppers.

Earlier this year, Heinz's chicken and sweetcorn soup was relegated to the history books.

Fans took to social media after being unable to find the tinned food in stores.

One shopper wrote: "Does anyone know why they have stopped selling Heinz chicken and sweetcorn soup? "

Another wrote: "I'm a little upset that I've not been able to find Heinz Chicken & Sweetcorn soup recently."

One fan contacted Heinz and said: "Hi, what has happened to chicken and sweetcorn soup? I can’t find it anywhere"

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The popular food company also axed its easy-to-use spray salad dressing.

Disappointed shoppers contacted Heinz after being unable to find the range on shelves.

On social media platforms, one shopper said: "Hi, I recently discovered your Zesty Lemon salad dressing spray, but now can't seem to find it in stores."

Another added: "Will you be producing any more of your fabulous Chilli & Lime salad dressing (spray)?

"Tried locally & online but can’t get it anywhere.. our absolute favourite go-to dressing along with your garlic & balsamic one. Please bring it back while the sun’s still here."

The popular condiment makers also ditched the Ploughman's Pickle sauce was missing from supermarket shelves.

One wrote on X: "I am trying to buy Heinz Ploughman’s Pickle but can’t buy it anywhere.

"Has it been discontinued? I like it 'cause it’s gluten-free."

The company replied: "Thanks for your message. Sorry to say but this product has now been discontinued."

Other discontinued items

Heinz isn't the only food staple brand to axe fan-favourite items from its stock.

Colman's, the maker of mustard and other sauces, confirmed it would no longer make Season & Shake Mediterranean Chicken Seasoning Mix.

An eagle-eyed customer noticed the product was missing from supermarket shelves and contacted the company on X.

They said: "@ColmansUK hi, has this item been discontinued? Can't seem to find it in any supermarket at the moment."

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The British condiment company quickly replied and confirmed the seasoning mix was no longer being made.

Colman's said: "We can confirm our Colman's Season & Shake Mediterranean Chicken Seasoning Mix has been discontinued. We are so sorry for any disappointment."

Why are products axed or recipes changed?

ANALYSIS by chief consumer reporter James Flanders.

Food and drinks makers have been known to tweak their recipes or axe items altogether.

They often say that this is down to the changing tastes of customers.

There are several reasons why this could be done.

For example, government regulation, like the "sugar tax," forces firms to change their recipes.

Some manufacturers might choose to tweak ingredients to cut costs.

They may opt for a cheaper alternative, especially when costs are rising to keep prices stable.

For example, Tango Cherry disappeared from shelves in 2018.

It has recently returned after six years away but as a sugar-free version.

Fanta removed sweetener from its sugar-free alternative earlier this year.

Suntory tweaked the flavour of its flagship Lucozade Original and Orange energy drinks.

While the amount of sugar in every bottle remains unchanged, the supplier swapped out the sweetener aspartame for sucralose.

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