B&M shoppers are racing to stores to nab a unique flavour of popular Oreo cookies that foodies have dubbed "perfect".
Sweet-toothed Brits were left delighted after the new flavour was posted on social media.
An eagle-eyed sweet hunter found the all-new Oreo Red Velvet selling on B&M shelves.
The shopper then posted a picture of biscuits on the popular Facebook page NewsFoodUK.
Sharing their proud discovery, they wrote: "Red Velvet Oreo spotted at B&M."
The post wracked up hundreds of likes and comments with many group members tagging pals to talk about the unique flavour.
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One such user said: "OMG! These look amazing."
While another shopper commented: "I need this."
A third person said: "This is the perfect flavour."
While a fourth customer shared: "Should have gone to B&M."
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B&M bargains often fly off the shelves but there is one way you can find similar deals on your next trip to the store.
The B&M smartphone app allows you to scan items in the shop to see their true price.
That way you know if they have been reduced or not.
The app is free to download onto your smartphone via Google Play or Apple App Store.
You will need to make an account in order to access the deals.
Savvy shoppers say they have used the app to find items for as little as 10p.
Always shop around to make sure you get the best deal.
It comes after B&M shoppers were left delighted to see a new chocolate bar based on an iconic Australian snack stacking up on shelves.
B&M started stocking the small Dairy Milk Lamington slices bar at the end of May.
One found it in their local branch, page.
Shoppers were quick to react, with plenty keen to snap up the chocolate bar that's based on the classic Aussie Lamington cake.
It's not the first time in recent months B&M shoppers have been left rushing out to their nearest branch to snap up the latest new chocolate bar.
Cadbury fans have been left raving over an Iced Latte version of Twirls that has made its way onto shelves.
The new flavour, described as a "heavenly blend of coffee and chocolate" and a fan favourite Down Under, has been met with fanfare by customers.
Posting online, one said: "Looks like a trip to B&M tomorrow" while another gushed "Oh my god must get some".
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Choc fans have been left buzzing after spotting Perky Nana banana-flavoured bars from New Zealand on shelves too.
Chocolate lovers were left rejoicing when Cadbury made a huge change to Dairy Milk bars earlier this year too.
How to save money at B&M
Shoppers have saved hundreds of pounds a year by using B&M's scanner app.
The scanner lets you see if an item's price is cheaper than advertised on the shop floor label.
Products that are typically discounted are seasonal items and old stock that B&M is trying to shift.
The app is free to download off the B&M Stores mobile app via Google Play or the Apple App Store.
According to one ex-B&M manager, you'll want to visit your local branch at 10am on a Wednesday too.
This is when staff slash items to as little as 10p to clear excess stock and make way for new products.
Remember you can find your nearest B&M branch by using the retailer's store locator tool on its website.