Amazon Prime Day 2023 deals LIVE — Best UK offers on Ninja Air Fryer, Apple tech & Kindles, plus how to find discounts
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AMAZON Prime Day is offering HUGE discounts on tech and essential household items.
The huge event began yesterday and Brits can now get their hands on discounted products in beauty, tech, fashion and more.
The massive deals are only available for , so shoppers need to sign up online to have the best chance at the next sale.
If you have never signed up for Prime, you can make the most of the now.
For more on what to expect from Prime Day, check out the best deals we've found already, including a massive £629 off
Read our Amazon Prime Day live blog below for the latest updates...
Best toys and games deals this Amazon Prime Day
Here are the best deals we could find on toys and games this Amazon Prime Day.
- Mattel Games Scrabble, £11.99 (was £21.99) –
- Mermaid Barbie Doll With Water-Activated Twinkle Light-Up Tail, £13.76 (was £35.99) –
- Mega Pokemon Action Figure Building Toys Set Charizard, £12.49 (was £22.99) –
- Fisher Price Learn With Me Zebra Baby Walker, £16.78 (was £31.99) –
- Barbie Dreamhouse, Pool Party Doll House, £175.99 (was £349.99) –
Oral-B Pro electric toothbrush multipack now just £65
We've spotted a huge saving on this Oral B Pro Series 3 multipack that will save you a huge 59% off the price tag.
Available now in the , the multipack has been reduced by a huge 59%.
This means the price has dropped from a staggering £160 to £64.99 for two brushes, saving you almost £100.
- Oral-B Pro Series 3 2x Electric Toothbrushes For Adults, £64.99 (Was £160) from Amazon -
Top 5 Tech lightening deals
- DOQAUS Bluetooth Wireless Over Ear Headphones - 27% off was £40.99 NOW £29.74
- FEELNEVER Smart Fitness Watch for iOS Android, IP67, Bluetooth Call - 50% off was £49.99 NOW £24.99
- TOUCAN Wireless Outdoor Camera with Rechargeable Battery, Free Cloud Storage, Add 1 User, 1080P FHD with PIR Motion Sensor, Night Vision, Siren Alarm, Works with Google & Alexa (2 Cameras) - 36% off was £109.95 NOW £69.99
- CarlinKit 5.0 Wireless CarPlay und Android Auto 2 in 1 Adapter, Support voice assistant, navigation, music - 35% off was £115 NOW £75
- BOIFUN 16.9'' Portable DVD Player with 14.1'' Large HD Swivel Screen, 6 Hrs Battery Life - 22% off was £109.99 NOW £86
Top ten Amazon Prime Day deals
- Ninja Foodi Dual Zone Digital Air Fryer, £151 (was £219.99) –
- Oral-B Pro 3 2x Electric Toothbrushes, £64.99 (was £160) –
- Amazon Fire TV Stick, £29.99 (was £44.99) –
- Levi’s Men’s 501 Original Fit Jeans, £45.57 (was £94.46) –
- Shark Stratos Corded Stick Vacuum Cleaner [HZ3000UKT], £179.99 (was £249.99) –
- Tower T17088 Vortx 9L Duo Basket Air Fryer, £99 (was £139.99) –
- Oreay Oversized Blanket Hoodie, £16.85 (was £19.99) –
- ELEMIS Peptide4 Plumping Pillow Facial, £41.99 (was £56) –
- ECOVACS DEEBOT N8 Robot Vacuum Cleaner with Mop, £219 (was £499.98) –
- Isle of Paradise Self Tanning Face Drops Medium (30 ml), £12.72 (was £19.95) –
£16 Oodie hooded blanket alternative
This cute blanket hoodie is perfect for staying warm and cosy this winter – and is now on sale for just £16 in the Amazon Prime Day sale.
We love Oodies, but we’ve spotted on Amazon that costs way less – and it even has an extra 20% off as part of the Prime Day sale.
The Hoodie comes in a fun avocado print and usually retails for £19.99, but it’s currently down to £15.99 as part of Amazon’s Prime Day sale.
- JOREAY Oversized Blanket Hoodie, £15.99 (Was £19.99) from Amazon –
How to cancel your Amazon Prime 30-day free trial after Prime Day
If you’ve signed up for an to take part in the Prime Day event, you’ll need to cancel the service before the 30 days expire, or you will be charged the recurring monthly fee.
It’s easy to cancel your subscription if you wish. Simply sign into your Amazon account and head to “Manage Your Prime Membership”.
From there, select click “Cancel free trial” on the left-hand side of the page if you want to cancel right away.
If you haven’t signed up already, for the Amazon Prime 30-day free trial – otherwise, you won’t be able to access the deals.
Best skincare deals this Amazon Prime Day
You can shop these fantastic live beauty deals from the Amazon Prime Day 2023 sales now.
- Olay Collagen Day Serum 40ml, £12.94 (save £25.06) –
- Swiftalyn Fungal Nail Treatment, £14.99 (save £4) –
- Elizabeth Arden Standing Ovation Mascara, £12.98 (save £10.02) –
- Rodial Dragon’s Blood Sculpting Gel, £79.99 (save £5.01) –
- Maybelline New York Lash Sensational Sky High Mascara, £6.48 (save £5.51) –
- COSRX Advanced Snail 96 Mucin Power Essence, £12.09 (save £9.90) –
- CeraVe Hydrating Cleanser Normal To Dry Skin, £10.76 (save £6.24) –
Maybelline Eraser concealer reduced by £4 in Amazon Prime Day sale
There are numerous hero products we love from Maybelline, one of which is the Instant Anti Age Eraser Concealer, which has proved to be a firm favourite with fellow beauty buffs.
is one of the many beauty products included in Amazon's Prime Day sale, and it has been reduced from £9.99 to £5.98.
The is a reliable and inclusive product that anyone of any age, and skin type, can easily use; from beauty novices easing their way into wearing make-up to savvy make-up artists, those opting for a subtle natural everyday look, to those opting for a full glam aesthetic.
- Maybelline Concealer Instant Anti Age Eraser Eye Concealer, £5.98 (Was £9.99) from Amazon -
Vans trainers down to £39
Now in its second and final day, Amazon has dropped the price of , bringing them down to £39 from £55.
The discount of £16 means that you're saving 27% off, making these sought-after trainers more affordable.
Discounts vary on the size and the Vans are on sale in the canvas black design.
For sneaker enthusiasts and fashion-forward individuals alike, this is a golden opportunity to snag a pair of the at a jaw-dropping price of £25.
- Vans Men's Atwood low-top sneaker,
£55£39 from Amazon -
- Vans Men's Atwood low-top sneaker,
Best toys and games deals this Amazon Prime Day
Here are the best deals we could find on toys and games this Amazon Prime Day.
- Mattel Games Scrabble, £11.99 (was £21.99) –
- Mermaid Barbie Doll With Water-Activated Twinkle Light-Up Tail, £13.76 (was £35.99) –
- Mega Pokemon Action Figure Building Toys Set Charizard, £12.49 (was £22.99) –
- Fisher Price Learn With Me Zebra Baby Walker, £16.78 (was £31.99) –
- Barbie Dreamhouse, Pool Party Doll House, £175.99 (was £349.99) –
Sony WH-1000XM5 headphones drop to £280
Amazon Prime Day is now in its final day, and the retailer has dropped the price of Sony's WH-1000XM5 headphones.
The discount of 26% means that you're saving a massive £100, making these higher-end, big-names headphones more affordable.
For those who might be out of the loop, Amazon Prime Day means there are loads of price drops across the website, and there isn't a better time to pick up devices like these slick headphones from Sony.
- Sony WH-1000XM5 Noise Cancelling Wireless Headphones, £279.99 (was £380) -
Top Prime Day mattress deals
Say hello to a great night's sleep with a new mattress. Amazon has plenty of mattress brands featured in the sale at all price points.
- Newentor 7 Zone 4FT6 Double Mattress, £219.99 (save £50) -
- HiGRID Premium Hybrid King Mattress, £699.50 (save £699.50) -
- OYT Memory Foam Mattress, £111.99 (save £88) -
- Emma Original 5ft Kingsize Mattress, £381.50 (save £67.50) -
- Simba Premium Seven-Zoned Foam Double Mattress, £273 (save £147) -
- Silent Night Eco Comfort Mattress, £290.99 (save £198.01) -
- Molblly Double Mattress, £108.49 (save £41.50) -
How do I get access to Amazon Prime Day 2023 deals?
To make the most of this Prime Day sale, you'll have to be an .
You can get a if you have never had an account before.
This will instantly give you all the perks of a Prime subscription, including access to the Prime Day sale.
After your trial is up, it'll cost you £8.99 a month to continue with a Prime membership, so if you want to avoid paying be sure to cancel at least a day before your trial is due to end.
HUGE £150 Prime Day discount on vacuum
Amazon has slashed a whopping £150 off the with Anti Hair Wrap technology.
Originally £379.99, the has been reduced to just £229.99.
The limited time trending deal is only available for and it is currently selling like hot cakes.
- Shark Cordless Stick Vacuum Cleaner, Anti Hair Wrap, £229.99 (Was £379.99) from Amazon -
Best deals on gardening tools
You can pick up all the must-have garden essentials during the Prime event, and they'll have your garden looking better than ever.
- SuperHandy Hedge Trimmer, £63.99 (save 20%) -
- SuperHandy Leaf Blower, Vacuum and Mulcher 3 in 1, £63.99 (save 20%) -
- Flymo Speedi-Mo Electric Wheeled Lawn Mower, £91.99 (save £43) -
- DDKJ 4-inch Cordless Electric Chainsaw, £39.98 (save £30) -
- WAGNER Fence & Decking Paint Sprayer, £49.99 (save £44.50) -
- DEWALT Hedge Trimmer, £192 (save £5.82) -
- WORX Inflator 4 in 1 Tool, £61.95 (save £17.95) -
Top deals on furniture
Furniture is another key buy in the sale and there are a number of stylish items in the Prime Day price cuts.
- ZINUS Ricardo Loveseat Sofa, £240.90 (save £104.99) -
- ZINUS Juliet 114 cm Wood Dining Table with 2 Benches, £147.90 (save £38.79) -
- Vida Designs Oxford 5 Tier Cube Bookcase, £36.99 (save £101.96) -
- Flash Furniture Drafting Chair, £123.99 (save £68.09) -
- SONGMICS 3-Tier Bamboo Storage Rack, £26.99 (save £8) -
- ZINUS Van 41 cm Metal Platform Bed Frame, £59.90 (save £30.09) -
- Ergonomic Kneeling Chair, £65.99 (save £14) -
Best kitchen appliance deals
Prime Day is a brilliant time to invest in appliances for the home. With everything from air fryers to coffee machines featured in the sale, it's ideal for home movers or anyone doing renovations at this time of year.
- Nespresso Vertuo Next Coffee Machine, £78 (save £91.99) -
- Crockpot TimeSelect Digital Slow Cooker, £49.99 (save £25) -
- Breville Halo Rotisserie Air Fryer, £94.99 (save £75) -
- Hoover 60cm Multifunction Oven & 60cm Gas Hob Pack, £364.65 (save £84.35) -
- Ninja Foodi MAX Dual Zone Digital Air Fryer, £219 (save £30.99) -
- Salter Arc Kitchen Scale, £7.50 (save £2.49) -
- Tower Family Size Air Fryer, £38.80 (save £31.19) -
- WeeKett 2 Slice Toaster, £20.85 (save £9.13) -
Olaplex price slashed during Prime day sales
The iconic bond-building hair treatment is now almost half price at £14.99 down from its usual RRP of £28.
Although brilliant, Olaplex isn't the cheapest, which is why now's the perfect time to buy it – with a whopping 46% off its usual cost.
That's a handy £13 off the price tag, making it just £16.05 - it's usually price
You'll need to be quick though, as won't be around – in fact, it ends at midnight tonight (11 October), when Amazon's two-day Prime shopping event draws to a close.
- Olaplex Hair Perfector No.3 Repairing Treatment, £16.05 (Was £28) from Amazon –
Top smartwatch deals
Here are a few of the best smartwatch deals you can get your hands on this Amazon Prime Day.
- Garmin Venu 2 Plus GPS Smartwatch –
- Samsung Galaxy Watch4 40mm Bluetooth Smart Watch –
- Fitbit Inspire 3 Activity Tracker –
- Google Smartwatch, USB, Black with Obsidian Strap, One Size –
- HUAWEI WATCH GT 3 42 mm Smartwatch –
4K TV more than £200 off this Amazon Prime Day
You can get more than £200 off the popular 43-inch Fire Omni 4-Series television this Amazon Prime Day.
The Amazon product is 45% today, coming in at just £299.
- Amazon 43-inch 4-Series Omni TV, £299.99 (was £549.99) –
More massive laptop deals on Amazon Prime Day
The deals keep coming in this Amazon Prime Day.
From MacBook discounts to top-of-the-range gaming laptops, you won’t want to miss these.
- Lenovo IdeaPad Flex 3 Chromebook –
- Acer Aspire 3 A315-58 15.6 Inch Laptop –
- Apple 2020 MacBook Air Laptop M1 Chip, 13” –
- GoldRazer Blade 15 Base Model –
- Acer Nitro 5 AN515-45 15.6 Inch Gaming Laptop –
- Dell Inspiron 14 7430 2-in-1 Laptop –
- HP Laptop PC 15s-fq2039sa –
- ANMESC Laptop 15.6” –
Top day 2 Prime deals
It's day 2 of Amazon Prime Day 2023, with just a few hours left for shoppers to make the most of the Big Deals Day event. If you're already bargain-hunting there are plenty of Amazon deals already live to check out now.
*If you click on a link in this boxout we will earn affiliate revenue
- Nespresso Vertuo Plus, £74.99 (was £200) -
- Echo Dot, £21.99 (was £54.99) -
- Ring Video Doorbell, £39.99 (was £59.99) -
- Amazon Fire HD 10 tablet, £84.99 (was £159.99) -
- ghd Glide Hot Brush, £119.99 (25% off) -
- Amazon Music Unlimited: 3 months free -
- Kindle Unlimited: 2 months for £3.99 (save 79%) -
- Tefal Easy Fry Dual, £129.99 (save 28%) -
- Ecovacs Robot Vacuum Cleaner, £259 (save 35%) -
- Amazon Fire TV 43-inch, £299.99 (save 45%) -
- SteelSeries Arctis Pro Gaming Headset, £125 (save 50%) -
- ANMESC Laptop 15.6'', £299.99 (was £1,199.99) -
- COLOR WOW Dream Coat Supernatural Spray, £17.49 (save 33%) -
- Michael Kors Watch for Women, £102.59 (was £239) -
- Shark Cordless Stick Vacuum Cleaner, £229.99 (was £379.99) -
Gym trainers slashed in price
There are loads of amazing Prime Day fashion deals, but this has to be one of the best – a pair of for less than half price!
The UA Charged Commit TR 3 Trainers in black are currently scanning at the tills for £31, saving £40 off the usual price – that’s a massive 56% off.
Made from breathable synthetic material and leather, the upper is a lightweight mesh with structured overlay detail. Inside, the padded insole and cushioning midsole absorb impact, providing extra support and comfort to your foot, while increasing energy transfer.
The outsole is rubber and the flex grooves underneath offer great flexibility and traction, no matter what the weather conditions, while the leather mid-foot saddle and heel cap ensure enhanced stability and support.
- Under Armour UA Charged Commit TR 3 Men’s Trainers,
£71£31.20 from Amazon –
- Under Armour UA Charged Commit TR 3 Men’s Trainers,
Ninja kettle drops in price
The sale extravaganza includes a 20% discount on the sleek and stylish .
The normally costs £99.99, but in the brand's flash sale it is now £79.99 - saving shoppers £20 off.
The arrive as Amazon continues its Prime Big Deals Day sale event, which is running exclusively for Prime members and ends at midnight tonight (October 11).
- Ninja Stainless Steel Perfect Temperature Kettle, £79.99 (was £99.99) -
Vax Spotwash now scanning at £99
The shopper-approved is reduced by an impressive 41%, taking it down from £169.99 to £99.98.
You'll need to be quick if you want to snap it up for almost half price though, as ends at midnight tonight (11 October).
Called 'fantastic' by customers, should be a household essential, as it can be used to easily remove spills and stains from furniture, carpets and cars.
- Vax Spotwash Home Duo Spot Cleaner, £99.98 (Was £169.99) from Amazon –
