More than 10 per cent of Brits giving up breakfast as cost of living crisis bites
MORE than one in ten Brits have given up breakfast once a week to save money.
With the cost of living crisis biting, 11.25 per cent said they could not afford to eat every morning.
Half of those quizzed said they had skipped brekkie at least once in the past year for cash reasons.
That rose to 68 per cent in London. Younger adults were feeling the crunch hardest, with 64.47 per cent of those aged 18 to 34 going hungry.
Leading nutritionist Thalia Pellegrini warned: “Skipping breakfast can have a negative impact on both our mental and physical wellbeing.
“Having ‘fasted’ overnight, you need to kick-start your energy with a nutritious breakfast and you don’t have to spend fortunes to do it. Refuelling is important.
“When blood sugar levels drop very low, the day can feel much more of a struggle.”
The survey was carried out for breakfast brand FUEL10K to highlight a new initiative with food redistribution charity FareShare to deliver half a million free portions of porridge.
Campaigners at the Voices of the Hungry Project estimate 8.4million people in the UK are struggling to afford to eat.