Sun Club
CRACKING UP

We test Easter eggs from supermarkets including Aldi, Tesco and M&S to see which ones are best

All recommendations within this article are informed by expert editorial opinion. If you click on a link in this story we may earn affiliate revenue.

ALDI and Morrisons have beaten posh rivals to be crowned two of the winners of The Sun’s annual Easter egg taste test.

The £2.79 choc from Aldi was our favourite in the supermarket category, while Morrisons’ The Best label egg scored top marks in the luxury section.

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Some of the chocolate The Sun's Levi Winchester tried as part of our taste test

Both supermarkets beat pricier eggs from stores such as M&S, Waitrose and Co-Op.

We ate our way through almost 30 eggs to find you the best chocolate ahead of Easter, which falls on April 4 this year.

As the supermarkets are overflowing with different chocs, we split our test into four categories.

First, we chomped on nine supermarket own-brand Easter eggs, followed by seven supermarket luxury label chocolates.

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  • Write yourself a list - Only buy items that you need. If it isn't on your list, don't put it in the trolley
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  • Never shop hungry - You are far more likely to buy  more food if your tummy is rumbling
  • Don't buy pre-chopped veggies or fruit - The extra they'll charge for chopping can be eye watering
  • Use social media - Follow your favourite retailers to find out about the latest deals
  • Be disloyal - You may want to go to different stores to find the best bargains
  • Check the small print -  It’s always worth checking the price per kg/lb/litre when comparing offers so you’re making a like for like decision as a bigger box won’t necessarily mean you get more
  • Use your loyalty cards - Don’t be afraid to sign up to them all. They all work slightly differently - work out what bonus suits you better and remember to trade in your points for additional rewards

For our third category, we tasted five of the best novelty Easter eggs, before finishing off with six of the best branded chocolates such as Cadbury and Thorntons.

The Easter eggs we tested started from £1, going up to £15 for more expensive chocs.

For each one, we rated them out of 10 for both appearance and taste. 

Of course, this score is purely based on our opinion, so you may disagree depending on what type of chocolate you like.

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Here are the winners and losers:

Best supermarket Easter eggs

WINNER: Aldi (9/10)
LOSER: Asda (3/10)

The best supermarket Easter eggs as rated by The Sun

We rated Aldi as our favourite for its £2.79 Billionaire's front-filled Easter egg, giving it a score of nine for its luxurious mixture of fudge pieces, golden honeycomb chunks and white chocolate balls.

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We also thought the chocolate itself tasted more expensive than its price tag - despite it being the joint-cheapest in this category.

You'll probably notice there's a trend of front-filled eggs across all the supermarkets this year, but we thought the Aldi one had the best combination of filling.

Here are all the supermarket own-brand Easter eggs we tried out
Aldi came top for its Billionaire's front-filled Easter egg
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But we weren't impressed by this Asda Easter egg

For example, Morrisons' £4 Fudge-tastic Easter egg came joint second - with a score of eight - for its delicious fudge pieces, but it lacked the honeycomb we loved in the Aldi egg.

It was a similar story for the £5 Co-op Honeycomb Belgian Chocolate egg, which also scored eight and had the same honeycomb pieces as the Aldi egg, but no fudge pieces.

Last in this category was Asda's £3 , scoring three points after it left an artificial taste in our mouth.

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We reckon this could have been due to the colouring used to decorate the egg but we can't be sure.

It's a shame, as we really loved the pink and blue splatter design and had high hopes for its taste.

We also didn't rate Tesco's box of milk and white chocolate eggs - designed for an Easter egg hunt - as the chocolate tasted a bit cheap, almost like what you'd find in an advent calendar at Christmas.

In our opinion, it was a bit boring compared to the others in this category too, hence why it received four points.

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