ASOS is selling a bag that looks like the POO emoji… and shoppers have been left feeling very confused

ASOS has released a novelty bag that plays homage to the poo emoji.

The bonkers accessory has divided shoppers, who can't figure out if the design is terrible or genius.

ASOS' faux fur arm-wear has fabric linen lining and retails for £20.

The bag is shaped like the poo emoji and features a bow-tie and smirking face.

Amusingly, the tip of the turd almost resembles the flick of the character's hair.

Unlike real toilet matter, the bag is easy to clean.

Its texture allows shoppers to wipe it down with a damp sponge to keep it clean.

It also features a detachable chain, allowing customers to wear it as an over-shoulder bag or clutch.

Unsurprisingly, fashion fans don't quite know what to make of the barmy bag.

One Twitter user is so taken with the design that she joked: "do not talk to me unless u own this Asos Emoji Poo cross body bag".

Not everyone was as enthused by the clothing item.

Fashion blogger Josie asked: "Really, ASOS ?!?!";

Another stylish shopper added: "Oh my god. How do I start an online petition to stop this?"

This isn't the only item of clothing to divide customers in recent months.

In April, Topshop released these SEE-THROUGH ‘jeans’… and everyone was completely baffled.

And Urban Outfitters were slammed for their new "extreme crop top", which left your boobs completely exposed.

This Disney Princess lingerie also confused shoppers.