If you like Primark you’ll love the new clothing brand endorsed by Kate Moss that’s hitting the UK next month – where prices start at just £2

IF you're a fan of Primark, you'll love this new clothing brand that's set to take the high street by storm next month.

Polish brand Reserved is launching its UK website and opening its first store on Oxford Street in London on September 6 - and prices start at just £2.

If you need more convincing to check out the range, let's just say that its recent autumn/winter campaign was fronted by a pretty famous supermodel.

Yup, that's Kate Moss in one of their black PVC mini skirts and logo tees.

Reserved, which is part of the European clothing conglomerate LPP Group and already has 450 stores across 18 countries, is famed for its up-to-the-minute fashion and affordable collections that are refreshed every fortnight.

It's tipped to be the next Primark and H&M, and its  features tops from just over £2, jeans and nightwear for £4.30 and dresses from £6.

Speaking ahead of the launch, co-founder and CEO Marek Piechocki said: "The opening of Reserved Oxford Street is an important move for us.

"London is a fashion capital and having a presence in this prestigious location will be another step towards building global recognition of Reserved as a brand and LPP as a company."

On signing up Kate, global marketing director Monika Kaplan explained: "It was important for us to portray the personal, private and authentic attitude of Kate in this imagery.

"This is what the Reserved brand embodies, both style and individuality."

Yesterday we told how Primark is selling two-tone trainers that are almost identical to a pair by Nike… and they are £85 cheaper.