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Why you should NEVER store vodka in the freezer, according to an expert

It's time to put that plan on ice

FOR years we've been told to store our vodka in the freezer, but now one expert claims that's the last thing you should be doing.

Grey Goose creator Francois Thibault knows a thing or two about the alcoholic tipple and he saying sticking it in the freezer is the number one mistake people make.

 A vodka expert says it's time to take your vodka out of the freezer, and we reckon it's worth a shot
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A vodka expert says it's time to take your vodka out of the freezer, and we reckon it's worth a shotCredit: Rex Features

If you're a fan of an ice-cold drink, storing it there can be a tempting idea.

Vodka freezes at -27C, which means there's no chance of that happening in your household freezer.

But Francois told chilling it to a freezer level dulls the flavour - so it's time to put that plan on ice.

He added: "The best temperature for Grey Goose is 0-4 degrees Celsius, which is the temperature of a slight dilution with ice in a mixing glass."

 Grey Goose creator Francois Thibault says it's best to store your vodka at room temperature - and then add some ice cubes
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Grey Goose creator Francois Thibault says it's best to store your vodka at room temperature - and then add some ice cubesCredit: Rex Features

Belvedere's head mixologist Claire Smith has echoed this advice, in an interview , saying: "The flavour and the personality of the raw material become more subdued" as you chill it.

She did add that the texture becomes thicker, but Francois says it's no trade off.

Having said this, vodka can be too "aggressive" as room temperature, so Francois recommends adding a couple of ice cubes before you take a sip.

There is one exception to the rule. If you've got cheap vodka, which burns the throat, chilling will dull this effect - so pop it in the freezer before taking a shot.

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