Mums have also questioned how safe using so many chemicals is - an issue which scientists have also raised
SHE'S got thousands of fans - 'Hinchers' - but some mums have turned on cleaning queen Mrs Hinch, claiming she makes them feel depressed for not having spotless homes.
They are also concerned about quite how many chemicals the mum-to-be uses on a daily basis, suggesting it can't be good for her health and the environment.
A thread dedicated to Mrs Hinch, Sophie Hinchcliffe, from Essex, has generated hundreds of comments.
"All that Zoflora...so many chemicals...can't be healthy??" said one mum, referring to Mrs Hinch's favourite Zoflora product.
Another added: "I unfollowed her shortly after following her. How many times can you watch someone clean an already clean sink with too much products?"
Another added: "Her immaculate house just made me feel depressed about my own home so I unfollowed her."
Another comment said: "I use e-clothes with hot water and sometimes with a bit of detergent."
"My home is clean, I don't need a cocktail of toxic vapour and artificial smells to tell me it's clean."
Another person added: "I’ve had a look at her feed, she seems pleasant and is obviously very house proud.
"I don’t like the approach of stock piling tons of chemicals, and using multiple chemicals in already clean places. "
Another woman described her as "cringey".
The comments might have a point because a 2018 study from the University of Bergen suggested regular use of cleaning products could be comparable to smoking.
"While the short-term effects of cleaning chemicals on asthma are becoming increasingly well documented, we lack knowledge of the long-term impact," the reported Professor Cecile Svanes as saying.
"We feared that such chemicals, by steadily causing a little damage to the airways day after day, year after year, might accelerate the rate of lung function decline that occurs with age.";
We tried to live up to Mrs Hinch's cleaning challenge - but did we manage it?
Mrs Hinch uses fabric softener and boiling water to get her sink gleaming – and it’ll leave your kitchen smelling of fresh laundry.
