The secret trick celebs love to feel body confident this Valentine’s Day – Amanda Holden and Helen Flanagan swear by it

WITH Valentine’s Day fast approaching, if you’re eager to look and feel body confident, you’ve come to the right place.

Here, we can reveal the secret trick many celebs swear by to feel fabulous without clothes - and luckily for you, it’s super simple.

And don’t worry, you won’t need to spend hours working out in the gym, or head to a super posh clinic to get a pricey body contouring treatment.

According to retailer , the secret to feeling confident in your own skin is all down to your choice of underwear - and more importantly, the colour. 

And this trick is something that celebs all around the globe praise - with even Amanda Holden, Kylie Jenner and Helen Flanagan on board.

It comes after a new study just in time for Valentine’s Day has revealed that 12% of women have never treated themselves to lingerie. 

Ahead of the big day, partnered up with processed mind specialist, , to share advice on how to help women uncover their inner confidence and embrace self-love this Valentine’s Day.

Women were asked what colour lingerie made them feel most confident and whilst red is a colour typically associated with the occasion, Next found that 58% of women feel their most confident selves when wearing black lingerie. 

We often see many of our favourite celebs strip down into black underwear - and it was even the colour Helen Flanagan, 34, who has “pretty much brought every set of underwear” from British lingerie retailer Agent Provocateur, opted to pose in to show off the results of her recent boob job. 

Model Abbey Clancy, 39, has also long been a fan of black underwear - not only did she pose in a black set on her 2006 cover of FHM, but she also left fans gawping in her raunchiest shoot yet whilst dressed in black for Agent Provocateur's Valentine's Day collection.

Kylie Jenner, 27, also sent tongues wagging just last month when she stripped down to a black set for a sizzling Khy photoshoot. 

As well as this, 53-year-old Amanda Holden is another fan of black underwear - and even earned herself a cheeky comment from Take Me Out presenter Paddy McGuinness, 51, who gawped "Bloody hell! 🙏" after she posted a string of sizzling shots in black for JD Williams. 

Not only does black underwear look sexy and chic, but according to Sinead, it is also a “timeless” shade and a surefire way to feel your best.

Sinead expressed: “Black is a timeless, classic colour that doesn’t overly stand out, aligning with our innate need for belonging and safety. 

“At the same time, black also symbolises power and sophistication, helping women feel their most confident. When we feel safe, we naturally exude confidence. 

“If black lingerie helps a woman feel strong, grounded, and comfortable in her own skin, that authenticity becomes the source of her radiating confidence.”

Not only is black underwear the key to feeling body confident this Valentine’s, but when it comes to the types of lingerie that make women feel their best, Next’s study found that the knicker style favoured by most women for boosting confidence were full briefs, followed by high leg and high waist.

And when it came to the nation’s favourite bras, nearly a third of women felt most confident in a push-up bra rather than an everyday choice like a balcony or wired bra. 

According to Sinead, women’s preferences for fuller briefs and push-up bras reveals the complexity of confidence, proving it is a blend of comfort and self-expression, as she shared: “Confidence often stems from feeling secure and comfortable, which fuller briefs provide. 

“They offer better coverage, comfort, and practicality. By feeling physically comfortable, women are empowered to feel more confident. 

“This highlights the importance of the mind-body connection: what we think influences how we feel, and how we feel shapes what we do, creating a positive loop of confidence.

“On the other hand, push-up bras represent a different aspect of confidence. The desire to enhance and highlight certain features. 

“This choice may reflect a woman’s inclination to celebrate her femininity and express empowerment through subtle enhancements. From an emotional perspective, it could tie back to how lingerie can be a tool for self-affirmation and historically, the innate drive to attract attention, including male attention.”

At the same time, black also symbolises power and sophistication, helping women feel their most confident

Sinead Doohan

Not only this, but Sinead confirmed: “When chosen for oneself, however, it becomes a symbol of self-worth rather than external validation.

“Ultimately, these preferences illustrate the balance women seek between feeling comfortable in their own skin and embracing their femininity on their own terms. 

“Each choice reflects a different facet of confidence, one rooted in comfort and ease, and the other in self-expression and empowerment.”

'Lingerie is more than just clothing'

And according to Sinead, the power our lingerie can have on our self-confidence is often underestimated, as she recognised: “Lingerie is more than just clothing; it’s a symbol of self-care, power, and femininity. 

“Wearing something beautiful underneath your everyday clothes, even if no one else sees it, can give you a secret boost of confidence and help you feel more connected to yourself.”

Next’s study also revealed that 63% of women enjoy buying lingerie for themselves with almost three in five admitting they feel empowered when doing so.

Sinead added: “Treating yourself to lingerie empowers you, signalling that you are worth investing in. It’s a reminder that you don’t need validation from others to feel desirable and confident. 

“While receiving lingerie as a gift can be affirming, the confidence gained from self-gifting is deeper and more lasting, as it comes from valuing yourself first.

“Valentine’s Day is a celebration primarily focused around couples but it shouldn't be overlooked that it is also a great opportunity to focus on your relationship with yourself and a time to celebrate your uniqueness and worth. 

“Confidence is rooted in self-love, authenticity, and recognising your worth, not conforming to others' expectations.”

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