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‘So cute’ shoppers race to Primark to nab matching mum and daughter Christmas jumpers -and prices start from just £9
Watch the video to see the adorable jumpers Primark has on offer
SHOPPERS are in a frenzy over Primark's new Christmas jumper range, with parents able to match with their minis this festive season
December is fast approaching, and many of us are likely excitedly counting down to the big day.
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And what would Christmas be without matching jumpers for the whole family.
Whether you're looking for cute and cosy, or stylish and sophisticated, Primark's new jumper range has everything you need to make sure you're looking your best on December 25th.
Included in the new collection is an adorable jumper with two teddy bears in the snow on it.
The jumper comes in blue, grey and pink and comes in both adults and children's sizes.
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The kids jumpers are priced at £9 and the adult jumpers are £14.
Primark said: "Ace your seasonal style with this knit pullover Christmas jumper, featuring a charming bear design. In a blue colourway, a parent bear and their sleepy cub feature on its front, complete with sequin and pom-pom detailing.
"With ribbed trims offering a comfort-focused fit, it’s perfect for keeping you warm during chilly family outings, or for simply adding a whimsical, warming layer to any outfit you’re wearing.
"When you’re taking it over to checkout, why not grab the matching style for kids while you’re at it?"
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If teddy bears aren't your style, shoppers can also get their hands on matching Nordic style jumpers with the kids jumpers priced at £11 and the adult jumpers priced at £14.
Primark shared a clip of the jumpers to its official TikTok page, and shoppers raced to the comments section to share their thoughts.
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One person said: "How cute!"
A second person said: "I bought the pink one."
A third person added: "For me, my girl and my bonus child."
And the jumpers aren't the only Christmas products that have landed on shelves recently.
Grinch fans have also been left in a frenzy over a brand new collection honouring the Christmas hating character.
The range includes Grinch pjs, which could be perfect for wearing on Christmas Day.
Why is Primark the place to go to for bargains?
JUST how does Primark do it? Continue delivering on-trend items at such incredible prices? According to bosses, it's down to four points.
- They "sell a lot of items" - Thanks to that, they are able to make savings by buying in bulk for their 191 UK stores
- They "do very little advertising"
- While their clothes offer the "latest trends", they "don’t use expensive hangers, tags or labels".
- And lastly, they try to be "as efficient as possible when transporting products from factories to stores". This includes things like asking "suppliers to pack our t-shirts so they are ready to go straight on shelf".
For more information about how Primark keeps their costs so low, and are able to deliver such amazing bargains, visit the
They have a number of comfy options, from fleecy onesies to mix and match loungewear - and they were even adorable baby grows too.
Primark said: “Available to Click & Collect in selected UK stores or check stock in your local store.”
On TikTok Primak showed items from the full range, including cushions, slippers and a travel pillow.
Perfect for parties, Primark is also selling fun headbands with Grinch bobbles on the top, along with scrunchie sets.
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No wardrobe is complete without a Christmas jumper or a bold shirt, and there are also Grinch versions of these to snap up with the slogan “Merry Whatever.”
Primark bosses say: "We wouldn’t normally advocate feeling Grinchy but this is one occasion we’ll allow it!"
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