SHOPPERS are going wild and are racing to get to their nearest Primark store, desperate to get their hands on the new-in ‘drop of the season’ shoes.
Not only are they ‘comfy and warm’, but they’re super affordable too.
So if you want to look stylish this winter but without breaking the bank, you’ve come to the right place.
And particularly if the thought of spending £100 on a pair of Ugg Tasmans sends shivers down your spine, fear not, as Primark has got just the thing for you.
The much-loved chain has just released their own dupe version of the iconic slip-on slipper shoes, at a fraction of the price.
There’s three gorgeous colours to choose from, but if you want to get your hands on a pair, you’ll need to move fast, as they’re selling quickly.
Read more Primark stories
A Primark store in Basildon took to social media to show off the new buys, leaving many open-mouthed.
The chain wrote: “Look what just landed…the drop of the season…The adjustable slipper shoe.”
The stunning slipper-like fur-lined clog shoes are available in black, cream and brown.
They’re priced at just £12, a whopping £88 cheaper than the iconic Ugg pair.
Most read in Fabulous
These dupes are incredibly similar to the cult classic pair from Ugg and they even have an adjustable back strap too.
They have a fluffy lining to ensure your feet are kept toasty warm and also have sturdy, thick soles.
Whilst you can wear them round the house as slippers, they’ll also look great with a casual autumn look too, for the perfect ‘cute girl’ aesthetic.
But you’ll have to head down to your local Primark fast to stock up, as the chain advised shoppers: “Run, don’t walk.”
Primark's best buys for Autumn
Heading into Primark soon? Keep an eye out for these items.
Here, Fabulous fashion editor Clemmie Fieldsend reveals her top 6 buys from Primark this Autumn.
, £60
I know what you’re thinking, ‘£60 for Primark?’ Yes it’s a higher price tag than we’re used to from Primark but its worth every penny.
It’s from their Edit range which is more premium than the rest of their collection and it's made to last.
It’s a mixed wool blend which is durable and warm, plus its a timeless straight silhouette which is slightly oversized and will last you not only this season but for many after.
£16
Big bags are back… In a big way, finally.
This tote screams luxury with its croc effect and burnt orange colour, plus its great for shoving in your laptop, lunch, spare shoes, purse - essentially everything you need for the day - all for £16.
, £32
Field jackets are on the backs of celebrities and catwalk models this season with designer brands Barbour, Burberry and Bottega all championing the utilitarian look.
They’re great for chucking over jeans or contrasting with a floral or floaty dress and are the perfect transitional jacket.
, £18,
You may have seen, heard and read that leopard print isn’t going anywhere for autumn, so to encapsulate the trend this dress is a must.
Sleeves? Check. Midi length? Check. Ultra flattering square neck? Check. It’s got it all.
Pair with black knee high boots or your favourite trainers for the day and dress up with gold heels and accessories for the evening.
, £16
Barrel, balloon, horseshoe - whatever you want to call them, they are the must have trouser shape of this season.
I’ve tried Primarks pair and they fit like a dream, are comfortable and flattering.
So if you think you have nothing that hits the trend mark, swapping your go-to denim for this shape will bring you bang up to date.
s, £24
It's boot season and instead of feeling like you need to buy one in every colour, length, height - its best to stick to a pair that you can wear with the majority of your wardrobe.
My jaw almost hit the floor when I saw that this black, knee-high, block heel with flat point and side zip (so there’s no tug of war to get them off at the end of the day) was only £24.
If you buy one thing this season, it should be these.
The TikTok clip, which was posted under the username @, has clearly impressed many, as it has quickly racked up 415,800 views.
Fashion fans were left stunned at the cheap dupe shoes and many were keen to express this in the comments.
One person said: “These are a must.”
Bought all three colours this week...wore black this morning with leggings to go shopping and chestnut out tonight with jeans
TikTok user
Another added: “Neeeeeeeeeed!”
A third commented: “Love them.”
At the same time, many Primark shoppers expressed that they have already got their hands on the popular slipper shoes.
Why is Primark the place to go to for bargains?
JUST how does Primark do it? Continue delivering on-trend items at such incredible prices? According to bosses, it's down to four points.
- They "sell a lot of items" - Thanks to that, they are able to make savings by buying in bulk for their 191 UK stores
- They "do very little advertising"
- While their clothes offer the "latest trends", they "don’t use expensive hangers, tags or labels".
- And lastly, they try to be "as efficient as possible when transporting products from factories to stores". This includes things like asking "suppliers to pack our t-shirts so they are ready to go straight on shelf".
For more information about how Primark keeps their costs so low, and are able to deliver such amazing bargains, visit the
One fashionista beamed: “Bought all three colours this week...wore black this morning with leggings to go shopping and chestnut out tonight with jeans.
“I don't care what they are, they're comfy and warm.”
A second shared: “Got mine!”
READ MORE SUN STORIES
Whilst another chimed in and asked: “I've just got these, what outfit do you put with them? I’m so rubbish with fashion.”
To this, the Basildon Primark store replied and wrote: “We think maybe some leggings, oversized jumper and cosy socks. Autumn vibes!”