FASHIONISTAS are convinced they’ve found this autumn’s It jacket in Primark - but it’s not a hit with everyone.
The bargain coat is made from faux leather and has a “vintage vibe” that some shoppers say is reminiscent of their dad’s and grandad’s clothes in the Nineties.
Fashion bosses Sarah Ellis and Philippa Ross at took to Instagram to showcase the “lightweight” coat.
They predicted it will be “Primark’s next viral jacket” in a try-on video.
“It feels so expensive,” Sarah reviewed.
“It’s really lightweight and comfy.
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“I like that it’s quite long.”
However, the comments section of their video was a sea of mixed reviews.
While some shoppers agreed that the design was “stunning” and “a steal for that price”, others had less than favourable opinions.
“This is the style of taxi drivers in the Nineties,” one critic wrote.
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“It looks like my dads jacket from the Nineties,” a second quipped.
“My grandad had a similar one… it’s a no from me,” a third penned.
A fourth even suggested that “Kevin Webster from Corrie” rocks the style better than Sarah and Phillippa.
The jacket in question is Primark’s Rita Ora Faux Leather Distressed Bomber Jacket.
Priced at £38, it is described as “an oversized bomber jacket with a zip front, point collar and distressed design”.
“Don’t let your outerwear let you down,” Primark bosses said.
The best Primark buys for autumn 2024
Autumn is upon us, and it's time to make some additions to our cosy wardrobes.
Here, Fabulous fashion editor Clemmie Fieldsend reveals her top 5 buys from Primark this Autumn.
, £60
I know what you’re thinking, ‘£60 for Primark?’ Yes it’s a higher price tag than we’re used to from Primark but its worth every penny.
It’s from their Edit range which is more premium than the rest of their collection and it's made to last.
It’s a mixed wool blend which is durable and warm, plus its a timeless straight silhouette which is slightly oversized and will last you not only this season but for many after.
, £32
Field jackets are on the backs of celebrities and catwalk models this season with designer brands Barbour, Burberry and Bottega all championing the utilitarian look.
They’re great for chucking over jeans or contrasting with a floral or floaty dress and are the perfect transitional jacket.
, £16
Barrel, balloon, horseshoe - whatever you want to call them, they are the must have trouser shape of this season.
I’ve tried Primarks pair and they fit like a dream, are comfortable and flattering.
So if you think you have nothing that hits the trend mark, swapping your go-to denim for this shape will bring you bang up to date.
“This oversized bomber jacket from our Primark Presents Rita Ora collection will always boost the stylish appeal of your outfits.
“Not only does the faux leather design give it a sleek look, but it enjoys distressed detailing for a vintage vibe.
“It features a point collar, long sleeves with popper cuffs, two flap pockets and ribbed hem for a classic appearance that you can count on year after year.
“Perfect for layering over everything from a midi dress to jeans and a tee, this zip-up brown jacket can bring a rock ‘n’ roll edge to any aesthetic.”
Leather bomber jackets were a staple in the Nineties as they struck a balance between casual and stylish.
They could be worn with jeans, over a hoodie, or even with a more dressed-up look if you were going for a grunge edge for your night out.
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The utilitarian design made them a versatile choice for many fashion-conscious individuals.
And now, they’re having a resurgence.