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PRIMARK shoppers have been racing to their nearest store to get their hands on a new viral item that is screaming 90s fashion.

The Heeled Knee-High Boots have popped up in shops just in time for autumn and are priced at £26.

a pair of black boots with the caption " you found the rachel green boots "
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The new Primark boots have been hailed as the 'viral Rachel Green boots'Credit: Tiktok/@primarkbasildon
a person holding a tag that says primark size 6
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The boots are priced at just £26Credit: Tiktok/@primarkbasildon
a display of black boots and socks in a store
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Shoppers are racing to their nearest Primark to bag the 'gorgeous' bootsCredit: Tiktok/@primarkbasildon
a person is holding a pair of black boots in their hand
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Fashion fans say they're perfect for wide calf girliesCredit: Tiktok/@primarkbasildon

Available in sizes three to eight, the nostalgic footwear comes in black or brown.

And fashionistas have hailed them as the "Rachel Green boots" thanks to their classic style that wouldn't look out of place in the Friends character's wardrobe.

Describing the boots on their website, Primark bosses say: "Picture it – you’re heading out in New York city to enjoy a chilly walk and a coffee with your bestie.

"You reach for these 90s’ inspired knee-high boots, hastily zipping them up thanks to their handy zip-up fastening before throwing on a knitted mini dress with your thickest denier tights.

";Life is good and life is chic. Now, you may not actually be in said city, and there may not be a decent coffee shop nearby, but with these brown heeled knee-high boots, you’ll feel like you’re starring in your very own autumn-set rom com.

"Unfortunately, you’ll just have to make your own plot (which opens with you purchasing these boots – we’ll start you off if we have to…)."

So it's not surprising that shoppers have been flooding social media with comments as they try to hunt down the viral boots.

And they've insisted that they are perfect for wide calf girlies.

One gushed: "Been looking for these and I can confirm they are not only beautiful on.... but the most comfortable boots I have ever tried!!! Get yourself to Primark."

A second wrote: "I’ve bought these today and confirm they fit my big calves."

'Need these in every colour', cry shoppers as cosy autumn staple returns to Primark shelves

"How cute are these boots! Perfect for autumn and fit a wide calf", chimed in a third.

A fourth cried: "I so want these boots."

Someone else added: "Found the viral Rachel Green boots in Primark - gorgeous for Autumn/Winter."

And a sixth said: "PSA to all my wide calf girlies. Run, don’t walk to Primark.

"They’ve just brought out knee high boots that are wide calf friendly. For £26 this is a steal."

Not everyone is a fan of the viral footwear though, with some fashion fans vowing not to buy them.

"Rachel green would absolutely not wear boots from Primark", fumed one.

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A second claimed: "So cheap looking."

Meanwhile, a third person commented: "I don’t like the plastic look of them."

Why is Primark the place to go for bargains?

JUST how does Primark do it? Continue delivering on-trend items at such incredible prices? According to bosses, it's down to four points.

  • They "sell a lot of items" - Thanks to that, they are able to make savings by buying in bulk for their 191 UK stores
  • They "do very little advertising"
  • While their clothes offer the "latest trends", they "don’t use expensive hangers, tags or labels".
  • And lastly, they try to be "as efficient as possible when transporting products from factories to stores". This includes things like asking "suppliers to pack our t-shirts so they are ready to go straight on shelf".

For more information about how Primark keeps their costs so low, and are able to deliver such amazing bargains, visit the 

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