I tried Shein dupes for posh brands Odd Muse & House of CB – they were awful but a £29 buy was better than the designer

SHEIN has faced it's fair bit of criticism - from copying independent designers to accusations of using child labour but love it or loathe it, the fast-fashion retailer is here to stay.

Despite the ethical issues raised, the brand, recently in excess of £50m, remains a favourite for cash-strapped Brits who even claim to find affordable designer dupes on the site.

And the dupes are so similar some influencers believe high-end shops in fact get their stock from Shein and sell it at a higher price.

Fashion content creator revealed: "This is crazy, Shein are taking over the world.

"They have shops now that are Zara, House of CB and Missguided." - implying the online retailer stocks the brands at a more affordable price point.

While it has been confirmed that the for £20 million as well partnering with Forever 21, there's no evidence about the rest of the brands joining them.

However, our research found that the online shop - where around 2000 new items are added daily - does sell almost identical dupes of top brands like House of CB and yes, they're a fraction of the price.

But can the same be said for quality?

I bought three items from Shein as well as Odd Muse, House of Cb and Nobody's child with savings of £143 to find out how they compared.

House of CB vs Shein

UK brand, House of Celeb Boutique (CB), has made itself viral with over 96 million videos posted under the hashtag on TikTok.

Rising to popularity thanks to their gorgeous £169 milkmaid dresses that cinch in the waist and give everyone sultry curves, most fashionistas now have one of their dresses in their wardrobe.

However, scrolling through Shein there seemed to be endless dupes of House of CB's line of frocks - and when the originals cost over £100 it's clear why people are giving them a go.

The costs £169 and is made from floaty georgette fabric and has added ruffles around the bust to create curves.

The middle panel is silk in the same colour and features tiny shoulder straps. While the fabric felt super nice and floaty, I was concerned by the top half of the dress which was so tiny it made me feel like I was going to slip out of it at any moment.