BOHO BUY
‘Suede is going to be big this autumn’ screams football WAG as she picks up Boho 2.0 must-have heels in Zara
Scroll down to find out more about the Boho 2.0 trend
A FOOTBALL WAG has shared her prediction for the new season - and we're not talking about which team will finish top of the table.
Ellie Butler is the childhood sweetheart of ex-Celtic midfielder Liam Shaw who signed a loan deal with Wigan Athletic last summer.
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She regularly shares her shopping hauls and outfit tips with her army of followers on social media.
And while her dressing room is packed full of designer handbags and footwear, the humble WAG still loves to hit the high street for fashion buys too.
In a recent , the newly engaged blonde beauty revealed her top trend prediction for Autumn/Winter 2024 after doing a Zara haul
She said: " Suede is going to be big this autumn/winter.
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"I’ve got to show you these heels, I actually cannot believe
these.
"Are you actually joking me?Look at the platform on those."
She added: "I feel like they would be gorgeous in summer on holiday, but also in winter because they’re still giving autumn with the brown suede. I’m really into the suede."
The tan high-heel platform sandals feature a strap across the front and buckled ankle strap fastening.
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Available in sizes two to nine, they're priced at £49.99.
To compliment her new heels, Ellie has also snapped up a £145 tan suede bag from The White Company.
'I want to live in this Zara dress' says fashion fan as she shows off bargain
And her new buys are indeed on-trend for the Boho 2.0 look.
The Noughties were the era of boho queens including Nicole Richie, the Olsen twins, and The OC’s Mischa Barton, when Topshop had its heyday and models Kate Moss and Alexa Chung were the denim-shorts-and-waistcoat-wearing pinnacles of free-spirited fashion.
And now, boho is back, with designers including Chloe sending models down the runway for SS24 in billowing dresses and excess tassels, with modern-day It Girls Emily Ratajkowski and Bella Hadid jumping on the throwback trend.
John Lewis has reported that searches for “boho dresses” have increased by 278 per cent, and Google Trends revealed inquiries about “boho festival outfits” are up by 90 per cent.
Meanwhile, searches for “Kate Moss for Topshop” on Vinted are up 45 per cent month on month as fashionistas try to track down pieces from her iconic Noughties boho collection for the store.
But Boho 2.0 is undoubtedly a more modern, paired-back and grown-up take on the original look.
It’s all about taking elements of boho style and making it work with what we have already, rather than dressing from head to toe in it.
Think less busy prints and a more restrained colour palette — with not as much bright reds and purples.
And opt for just one or two textures — suede, sheer fabrics, ruffles, frills — to avoid looking more eccentric granny than bohemian babe.
You can also try mixing elements with smarter pieces.
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So a floaty sheer blouse would work perfectly with a pair of tailored trousers, or try a tiered midi skirt with a blazer and ballet flats.
Why is Zara so popular?
Zara was founded in 1975 in Spain, and the first UK store was opened in 1998. It remains as one of the most popular stores on the high street, but why?
Rather than producing more quantities of a style, it is said Zara focuses on producing more styles.
Some stats suggest Zara releases 24 trend-led collections every year, 500 designs a week and almost 20,000 per year. Other estimates put its production levels at 450 million garments a year.
Even if a style sells out very quickly, there are new styles waiting to take up the space. This means more choices and higher chance of getting it right with the consumer.
Zara only allows its designs to remain on the shop floor for three to four weeks, and this pushes the consumer to keep visiting the store or website, because if they were just a week late, the clothes of a particular style or trend would be sold out and replaced with a new trend.
At the same time, this constant refreshing of the lines and styles carried by its stores also entices customers to visit its shops more frequently.
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