THAT'S HOT
‘They are great’ fashion fans beam at new £6 Primark buy that’s perfect for chub rub and ‘better than expensive brands’
Scroll down to find out why Primark is the place to go for epic bargains
SHOPPERS are racing to get to their nearest Primark, desperate to check out the new underwear range.
There’s all things from bras and thongs to shapewear and anti-chafe shorts, so if you want to look and feel comfortable this summer, then you’ve come to the right place.
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Posting on social media, Primark shared a close-up look at the new high-street buys, leaving many open-mouthed.
Alongside the Instagram clip, the much-loved chain penned: ‘Say hello to your new favourite underwear. Prices from £5’.
If you’re worried about chafing this summer, you’ll be thrilled to see the £6 buy that everyone is raving about - the brand new seamfree anti-chafe shorts.
You can say goodbye to dress discomfort with these anti-rub shorts - as thanks to the lightweight and breathable fabric, you can prevent uncomfortable chafing along the inner thigh.
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Not only this, but you’ll also find controlling shaper leggings, which are designed to accentuate your silhouette and leave you feeling fabulous.
There’s also a shaping bodysuit, for just £9, which is not only the perfect base layer for your everyday ensembles, but it’s sure to give you an added confidence boost too.
There’s a variety of bras available - with push-up multiway options perfect for everyday wear and maximise bras great for those looking to give their breasts a lift.
As well as this, Primark are also selling waist shaper shorts, for just £12.
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Not only are they designed from a high-stretch fabric, but these shorts feature an elasticated waistband, panelled design and a slim fit, perfect for shaping your waist, upper thighs, and derrière.
And if that wasn’t enough, you’ll be running when you see the new high waist shapewear thongs.
Primark worker says £8 buy is ‘perfect for summer hols’ & avoids outfit blunder
You can say goodbye to VPLs with these cheap thongs which are just £6 and are available in black and taupe.
The Instagram clip, which was posted on the official @ account, has clearly left many open-mouthed, as it has quickly amassed 10,500 likes.
Why is Primark the place to go to for bargains?
JUST how does Primark do it? Continue delivering on-trend items at such incredible prices? According to bosses, it's down to four points.
- They "sell a lot of items" - Thanks to that, they are able to make savings by buying in bulk for their 191 UK stores
- They "do very little advertising"
- While their clothes offer the "latest trends", they "don’t use expensive hangers, tags or labels".
- And lastly, they try to be "as efficient as possible when transporting products from factories to stores". This includes things like asking "suppliers to pack our t-shirts so they are ready to go straight on shelf".
For more information about how Primark keeps their costs so low, and are able to deliver such amazing bargains, visit the
Fashion fans were left beaming with the affordable buys and many took to the comments to express this.
I can confirm I have some of these items and they are great!
Instagram user
Not only this, but many Primark fans raved about the shapewear essentials, in particular, the anti-chafe shorts.
One person said: “The anti chafe shorts are great! Better than more expensive brands.”
I definitely need a Primark trip
Instagram user
Another added: “Oh wow! I need these.”
A third commented: “I can confirm I have some of these items and they are great!”
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Someone else penned: “Can't wait to visit.”
Whilst one user tagged a friend and beamed: “I definitely need a Primark trip, I need some of these.”
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