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WHETHER you’re looking to hydrate your skin or bring shine back to your locks, niacinamide is the beauty ingredient on everyone’s radar. 

That’s why Boots created a bargain shampoo infused with the vitamin B3 derivant for less than the price of a coffee - and beauty fans say it makes their hair “feel like silk”. 

If you're looking for a bargain shampoo to transform your tresses, then look no further
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If you're looking for a bargain shampoo to transform your tresses, then look no furtherCredit: Getty
This £2.55 Boots product is receiving rave reviews from beauty fans
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This £2.55 Boots product is receiving rave reviews from beauty fansCredit: Boots

Niacinamide has circulation boosting properties that enhance the appearance and feel of hair. 

It brings body, suppleness and sheen to your tresses, resulting in the silky lengths we’re all yearning for.

And according to Boots shoppers, the pharmaceutical giant’s Ingredients Repair Shampoo With Niacinamide does all that and more. 

Better yet, it costs £2.55 for a 250ml bottle. 

The shampoo contains plant protein alongside niacinamide, which work together to gently cleanse lengths whilst improving the appearance of split ends.

Among the other benefits it provides are protection against breakage, smoother and stronger tresses, and more manageable lengths.

Women have hailed the own-brand shampoo a “god send” for tired locks, adding that it "works just as well as luxury ones".

“I just used this and my hair feels like silk,” Jules praised. 

“For the price, it is amazing.”

Another shopper echoed the sentiment, saying that it “made her hair feel really soft and nourished”. 

I’m a hairdresser and I’ve little known hack for shampoo and conditioner - it’s a game-changer

“I bought the first time to take on holiday with me as a cheaper alternative to my normal shampoo,” Lauren added.

“But wow, I’ve bought it again because my hair has never felt so good and healthy.

“I will definitely be repurchasing for a third time.”

The shampoo has also become a holy grail for women experiencing menopause-related hair loss. 

As niacinamide improves blood circulation in the scalp, it provides hair follicles with essential nutrients that promote faster and thicker hair growth.

“I had issues with hair loss and thinning due to menopause,” one woman reviews on the Boots website. 

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“I tried loads of shampoos but this was by far the best and actually probably the cheapest. 

“I have stocked up and recommended it to my friends.”

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